108 



Roosevelt High School for many years, and Dr. Sinnott was leav- 

 ing a professorship of botany in Columbia University to become 

 Sterling Professor of botany in Yale. Both bad been prominently 

 identified with the Torrey Botanical Club, under whose joint aus- 

 pices with the Botanic Garden the tea was given. The affair ended 

 with a tour of inspection of the Rose Garden. 



Publicity 



During the year this department prepared and sent to the chief 

 papers ot the metropolitan area and to horticultural magazines 47 

 news releases, totalling 65 typewritten pages of folio letterhead size, 

 telling of events at the Garden — tlowers in bloom, courses, lectures, 

 botanical exploration, and research. Through our clipping bureau 

 we received 813 newspaper clippings. 



Beginning April 17, through the cooperation of Mr. Leonard 

 II. Calvert, Educational Director of the Central Branch of the 

 Brooklyn Y. M. C. A., we showed in the Long Island R. R. sta- 

 tion, a series of 30 slides of the Brooklyn Botanic Garden planta- 

 tions, conservatories, and outdoor classes of instruction, inter- 

 spersed with slides inviting the public to join the Garden. A set 

 of these slides alternated with a set descriptive of the Y. M. C. A. 

 and its work. These two sets were shown continuously by an 

 electrically operated projector, night and day, for about two 

 months. Since the machine in which they were shown was sta- 

 tioned near the gates used by train passengers, these beautifully 

 colored slides of the Garden must have been seen by thousands of 

 persons. 



As usual, we prepared and mailed schedules of the broadcasts 

 made by the Garden staff, January to June, and June to December; 

 also, schedules of spring and fall classes, mailed in March and 

 September respectively. The spring circulars were printed in ad- 

 vance so that they might be available for distribution at the Inter- 

 national blower Show. 



Announcements ot two early spring courses for amateur gar- 

 deners, conducted by Miss Shaw and Miss Dorward, were prepared 

 and mailed early in February; and early in March, announcements 

 ot 3 lectures by Dr. Alfred Gundersen on 'Plant and Animal 

 Involution." 



