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Trade Promotion and Coordinating Committee 



USDA takes very seriously its commitment to the TPCC. In formulating our 

 overall strategy to increase U.S. agricultural exports, it is essential that our efforts be 

 coordinated with those of the many other agencies involved in the TPCC. Agricultural 

 Counsellors and Attaches in each country have developed strategic commercial 

 marketing plans for their respective countries in cooperation with their commercial 

 counterparts. Our overseas teams are also finalizing Country Commercial Guides- a 

 comprehensive reference on all trade-related information for individual countries. 



Other advantages of the TPCC include distribution of information about FAS 

 services and market analysis information prepared by USDA through four pilot U.S. 

 Export Assistance Centers-in Baltimore, Chicago, Long Beach, and Miami. 



We are participating in other ways as well. Agricultural trade information is 

 made available on public bulletin boards, via facsimile, and via mail on a subscription 

 basis. Soon we hope to have many of USDA's reports available on the National Trade 

 Databank. And our Agxport trade shows, which generated more than 5,600 promising 

 trade contacts for exhibitors last year, are becoming even more successful through our 

 TPCC activity. 



The "Farm Bill" 



Unlike most other government agencies, USDA has a unique comprehensive 

 planning opportunity to work with Congress and our clients in the formulation of an 

 export policy that expands U.S. agricultural exports, provides income stabilization for our 

 producers, and stimulates economic activity in our rural areas. We accomplish this 

 through the consideration and enactment of omnibus farm legislation, commonly known 



82-820 0-94-3 



