232 



Attitude Toward a Complete Ban on Cigarette Advenising 



The Question: Do you think there should or should not be a complete ban on 



cigarette advertising? 



A majority (53%) agree there should be a complete ban on cigarette advertising. 

 About four in ten (43%) feel advertising should not be banned. Women and older 

 adults are more likely than men and younger adults to support a complete ban. 



Compared to other Gallup Poll measures taken m the past, the 53% who favor 

 a complete ban on cigarettes advertising is similar to the 55% who approved such a 

 ban in 1988 and slightly higher than the 47% who favored a ban in 1991. 



FAVOR/OPPOSE RESTRICTIONS ON CIGARETTE ADVERTISING THAT 



- Appeal to children ■ 



Favor 



Oppose 



Don't know/Refused 



Total 



Number of Interviews 



Smoke 

 Cigarettes 



Sex Age Smoke Non- 



Total Mali Female 18-34 35-49 5?* Any Smoker 

 X % X X XXX X 



100 100 100 100 100 100 100 100 

 (1015) (488) (527) (299) (325) (391) (267) (748) 



•Less than one-half of one percent. 



