510 



-2- 



To narrow the problern down, may w« talk about what Is tt^ product 

 to b«. 



Results of meetings t->eld wtth the project group In Sweden and one 

 meeting with the gnoup tn UST plus several smaller meetings, con- 

 clude the following.- 



1. There should be three products of three different 

 tastes and strengths of nicotine. 



a. High nicotine, strong tobacco flavor for 



consumer who presently uses tobacco 



in the mouth. 

 Can this be accomplished by using 



present product of Copenhagen or Enna? 

 Can it be accon-plished by larger portion than 



present sample? 

 Can this be <Jone by using stronger tobacco 



colors In packaging? 



b. Medium strength of nicotine. 



Can this be accon^tished by using a Happy Days 



product? 

 Can this be accompUshed by using medium 



size package? 

 Can w« use spirits such as rum, cognac, bourbon; 



wines - sherry; coffee, tea, for this product? 

 Will the color of the package t>e medium In strength? 



c. Low nicotine, sweet product. 



Can this be done by using present size Lotus? 

 Is there a milder snuff moist available than we 



are presently using (sweet dry snulT)? 

 Do we flavor this product with honey, chocolate or 



vanilla? 



Above are three objectives as to guidelines for product development. 

 They are the best offerings thus far. What has been done to develop 

 these products? Is it possible to develop any of tt^se suggestions? 



"CONFIDENTIAL" 

 ••This <Jocun^cM is s.h=:t lo a proles 

 live otdtr 2nJ oc-,:;e. .» nor '« 



disclosed eicepl in accordance w.th such 

 ofdet." 



^ST B00000>472 



