572 



FALSE AXD MISLEADING ADVERTISING 339 



J B. Hutson. president. Tobacco Associates, Inc. 

 O. Parker McComas, president, Philip Morris & Co., Ltd., Inc. 

 J. Whitney Peterson, president. United States Tobacco Co. 



.-Mr. Hahn suggested that these heads of the leading tobacco units meet to 

 consider some action in response to these published reports. Thereafter, those 

 luTited, with one exception,' met on December 14 and 15, 1953, and December 

 28, 1953, in New York City. 



At these meetings the conclusion was reached that the tobacco industry most '• . 

 ^ ka public action to meet these widely publicized claims. The c o mmittee was 1 1 

 forsied, and the Arm of Hill & Knowitoa. inc., oT 3J0 Fifth AVanie, 'New YorlT, j \ 

 v<_X^gjis_engaged to assist the CQiufliiUee in effectuating i^s^ufpose^. 



The officers of the committee selected were Paul M. Hahn, chairman; J. 

 Whitney Peterson, vice chairman; Joseph F. Cullman, Jr., treasurer; and Wil- 

 son T. Hoyt, of Hill & Knowlton, Inc., secretary. It was the expressed inten- 

 tion of the committee to have the chairmanship of the committee rotated every 

 8 months. It was agreed that expenses for the committee's activities, includ- 

 ing expenditures for research, the advertising, the employment of Hill & Knowl- 

 ton, and other similar expenses, would be defrayed by donations from the 

 member firms based on their volume of business and by contributions to be 

 agreed upon by other members. Arrangements were then perfected for inser- 

 tlOD of the advertisement referred to in the newspapers throughout the country. 



The Bright Belt Warehouse Association, the Burley Auction Warehouse Asso- 

 ciation, the Burley Tobacco Growers Cooperative Association. Larus & Bro. Co., 

 Inc., the Maryland Tobacco Growers Association, and Stephano Bros., Inc., were 

 Invited to join with the original group and became members of the committee. 



TV. LIMIT OF POWEES 



The purposes and objectives of the comm ittee aT^ , tn ai;l and assist research 

 Into tobacco use and health, and particulftn7'T^to _tfc£_allegearei aiionsni p peJ' 

 twe q i ^ he t re e ortghafico and_lung_cajic^.and jojBaKJ eavSTTrt l e- lu.Uiy put^ ^ 

 fact ual inTormation on this" s ubjec t. It is the considered judgment ol the coS- 

 mitw_Shatits activitiljll'lian beTonnne d toTffg pqt'i^o§es_set forth abov^; ana 

 thtrTTTsTirnowise to^ considered or~to operate. as a trade association 2!C^^m', 

 ptrtlcTpali^ in anj. activity ox cjve consideration .^tp any maflers affecliflg~ tlTg^ j 

 ^OUBess conSuct or activities of its members, and that T13" ^m?Ittes in every l| 

 mpecT ShBH cotrfonn to Iffw and aIT_ decrees or iudgmeats of _courts_a5ectIng or H 

 retlTOig t o the CobagcQ industry. TotEIs enj \h(^ g nmr pittpe is proceedini^ '^?^.*^ _* 

 thl aUrieeof legal counsel selected from among the counsel or nominees ol its 



^"^ Tobacco Isdubtrt Research Committee, 



Paui. M. Hahn, Chairman. 

 New York, N. T., January 25. 195i. 



Attachment B 



'^oiACco Industry Research Committee Statement or Poijct Containiwo 

 Conditions and Teems Undes Which Project Grants Are Made 



(Adopted by the Scientific Advisory Board) 



'• Oenera] policy 



The Tobacco Industrv Research Committee is dedicated to the support of the 

 to'eatigation of fundamental matters relating to a connection between tobacco 

 «» and human health. In so doing the Tobacco Industry Research Committee 

 ^<»6iiizes the importance of independent research b y competent investigators. 



|2^«^ch policy and programming are tte responsibility of the Scientific Advisory 

 f5*"^ <^iran&\are made only after car eful consideration _bv th e Scieotlflc 

 ^j^y]*gry BBSfd of" thp THgrTBrgri^ynp n j igTaHpd of the qualifications of th e_in- 

 ■*22?S «nlTlIs-mstitTjnoF undertaking the work. f 



CrsrCoammtee desires to have scienti sts wor k with the greatest freedom and 

 >Tl«?nt domination of ahy RlnffT-^t TPin~niak6 "no~afreni^ TO direct tfie ad- 

 "^ittanou or the prolect 6Dgg atnrt gd, to influence its course or to cont rol Ita 

 *|^^ other tha n to be assured thtEf ^e fun dsjtifiljtr operiy e-tI)6Udbu lurJ Le* 

 Py*«"orgie grant and that all findings a rereport ed in accordance with th' 

 ^^.Jg^ y^Drrgc-praet i g g: ■ 



^jRett 4 Myeri Tobacco Co. 



