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THE ROU Of SMOKING BEHAVIOUR IN PRODUCT DEVELOPMENT 

 SOME OBSERVATIONS QW JHE PSYCHOL06ICAL ASPECTS OF SMOKING BEHAVIOUR 



>, R.P. FERRIS 



SUMMARY 



OBJECTIVE : 



To outlioe the functional sIgnUUance wtiUh tffloklng has wUhIn the context of 

 the smokers' negotiation of everyday life, pladO) particular emphasis on 

 human perfonuDce, stress coping and the Interactions of personality, arousal 

 and behavioural jowklng style. ^^ 



Sowklng has suffered a hOjory of attentions fron sciences wtii(-i> havt adopted • 

 very partial perspectives olT/^he behaviour. A psychological 1nt*f'ii''ttat1on of 

 smoking takes a less fragitented perspective by considering the wttole person, 

 the whole cigarette, and tht way ftt>ok1ng behaviour fits Into the Individual's 

 repertoire of 'life skills'. A llfc^klll may be defined as a particular 

 personal performance attribute which costrlbutes to an Individual's 

 effectiveness or well being. Typical 11f*<<)i111s would be coping with stress; 

 problem solving; social skills and similar behavioural situations. 



The contention of this paper Is that to understand taoklng. just as any other 

 behaviour. It Is necessary to consider \t as a procest ^nbedded within 

 everyday life. S moking Is then seen as a personal tool used by the smoker to 

 refine his behaviour and reactions to the world at large. 



9 



It Is apparent that nicotine largely underpins these c ontr i buti ons through Its * 

 r ole as a generator of central physiological arousal effects wtilch express n 

 themselves as changes In human performance and psychological well-being." " 



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