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Page Two 



THE I. A. A. RECORD 



One Advantage of Sleeping on the Floor 

 Is That You Can*t Be Kicked Out of Bed 



This is just another way of saying if you are basically right on price you need never worry 

 about being undersold. 



Being able to buy life insurance in your own company AT COST is like that when costs are as 

 low and quality as high as it is possible to get them. I ? 



What is cost? In some companies cost is one thing and in COUNTRY LIFE it is another. 



COUNTRY LIFE'S cost is low because of: 



1. 

 2. 

 3. 



4. 

 5. 



Lower commission expense for selling through direct 

 contracts with County Farm Bureaus. 



Low rates based on modern mortality, which considers 

 the increased span of life. 



The elimination of job holders, who consume a substan- 

 tial portion of the policyholders' money in many com- 

 panies. 



The advantage of 95 already organized counties or 

 agencies with no additional expense for organization. 

 The Good Will of the Farm Bureaus whose members 

 own the company. This Good Will is worth millions to 

 Farm Bureau members. 



i 



I: 



Your help will place $50,000,000 of life insur- 

 ance on the books the first year and put COUN- 

 TRY LIFE ahead of two-thirds of the old line 

 companies in volume. 



Your cO'Operation will demonstrate the ability 

 of farmers to succeed in a great self-help under- 

 taking. 



Your aid will create a large volume of business 

 to increase dividends and benefits beyond our 

 fondest hopes and expectations. 



COUNTRY LIFE INSURANCE COMPANY 



608 S«. Dearborn St. 

 CHICAGO 



FILL OUT AND MAIL TODAY 



COUNTRY LIFE INSURANCE CO., , I 



608 So. Dearborn Street, i ii . I 



Chicago, Illinois. ■ 



I would like to have more information about Coun-; 



try Life's , ■ E 



Straight Life Policy • 1 Id : 



20-Pay Life Policy □ ; 



20-year Endowment Policy D S 



a Send me rates at my age i „ B 



I MY NAME IS i 



\ ADDRESS 



■ COUNTY 



■ 



S AGE.__ _ 



"A COUNTRY l|.IFE Policy In The Home Of Every Farm Bureau Member* 



: :■:.; ,M,w.....;l..: 



