I'liyc Tuelte 



THE I. A. ^. RECORD 



^^Madame, Your Husband's Policy Lapsed Tifv^o 

 Months Ago. I Can Do Nothing for You*' 



o 



NE of the saddest stories of daily life is the story of the lapsed insurance policy. 

 Carelessness in neglecting to pay premiums when due may become a tragedy. 



"My barn burned the next day after my fire insurance expired" is akin to the 

 well-known story, "My husband's life insurance lapsed just before his death." 



You Can Avoid Bad Luck | 



So-called bad luck can be avoided by attention to this matter of importance. The 

 man who takes out a policy and then allows it to lapse wastes money. Every pay- 

 ment increases the cash value of your policy. Every payment represents an invest- 

 ment in the future. Every premium paid means that those dependent upon you will 

 be protected if you are suddenly removed from the picture. i 



The prudent man will take out a policy in ^_^3JS--y.!Plfj^llJ!}i''I!!^l^I}. 

 COUNTRY LIFE and keep it in force. Life 

 insurance in your own company offering low 

 guaranteed rates with dividends is a good in- 

 vestment. Mail the coupon for sample rates 

 at your age. 



Country Life Insurance Co. 



608 South Dearborn Street 

 CHICAGO 



Country Life Insurance Co., 

 608 So. Dearborn St., Chicago. 



Send me full information about life insurance 

 with sample rates at my age. I understand that 

 this request will place me under no obligation 

 to buy. I am interested in the following forms 

 of insurance: 



Ordinary Life D 



20-Pay Life D 



20- Year Endowment D 



My Age is. 



Name 



Address . . . 



