COUNTRY LIFE 



SHATTERS ALL 

 GROWTH RECORDS 



1929 



FIRST YEAR'S 



INSURANCE 



IN FORCE 



$19,000,000 



«C/iW 



"Vj 



'^Os 



">^o # 



1936 



SUCCESSFUL FINISH 

 OF THE 



$100,000,000 



CAMPAIGN 





'^-^^^c. 



THE MOST OUTSTANDING ACHIEVEMENT IN 

 THE HISTORY OF LIFE INSURANCE 



1929 . . . Country Liie Insurance Company 

 opened for business. By the end of the year, 

 $19,000,000 insurance had been placed in force. 

 The begiiuiing of a co-operative life insurance 

 company. 



1936 . . . Country Life successfully com- 

 pletes the $100,000,000 campaign. $21,500,- 

 000 business written in 7 months! $10,200,000 

 in Jime and July — $3,790,000 the last 10 days 

 of July! 



HERE^S THE REASON 



Farm Bureau members co-operated with agents to help 

 Country Liie break the world record. This co-operation 

 was cheeriully given because oi Country Life's unsur- 

 passed strength, security and outstanding low cost. 



POLICYHOLDERS PROFIT: added to strength and 

 low cost is Country Life's record for low management 

 and selling expense, high type of risk, low mortality and 

 sound investment oi funds. These savings are reflected 

 in annual dividends after the second premium year fur- 

 ther reducing Country Life's low net cost. 



FARMERS LIVE LONGER than dty people. That means 

 simply that Country Liie policyholders, mostly farmers, 

 OS a group are better insurance risks. They don't need to 

 pay as high a premium for the same insurance protection 

 as shorter lived city people do. 



COMPARE THESE RATES 



Ordinary Liie Participating Policy ior 

 $1000 Insurance. 



Semi-Annual 



Age 



Semi-Annual 

 Premium 



45 $15.50 



50 19.52 



55 25.11 



60 33.00 



65 44.22 



FOR EXACT RATES AT YOUR ACE, ON- Af 

 LIFE POLICY, SEE T^E GENERAL INSURAN 

 YOUR COUNTY FARM BUREAU OFFICE NO 



UNTRY 

 ENT AT 

 CATION 



