npon them, joined forces with Qual- 

 ity. After ten hectic days, farmers 

 raised their price to six cents a quart 

 and the battle continued. 



Through it all Quality milk main- 

 tained its program of quality improve- 

 ment. Herds, barns and milk handling 

 devices were carefully inspected on 

 members' farms. 



One by one dealers signed a con- 

 tract with the Quality Milk Association 

 in which they agreed: 



1. To recognize the Quality Milk 

 Association as the bargaining and sales 

 agent of its members (about 800 pro- 

 ducers) . 



2. To buy their fluid milk require- 

 ments from or through the Association. 



3. To buy on the Association's grades 

 and tests with the privilege of recheck- 

 ing. 



4. To pay direct to the Association 

 for all milk purchased. 



5. To allow the producers the priv- 

 ilege of handling their surplus milk 

 in their own plant. 



6. To cooperate with the producers 

 organization in all of its efforts to 

 stabilize the market. 



"All this was accomplished without 

 spilling one drop of milk or an attempt 

 on either side to interfere with the 

 normal activities of either producers 

 or dealers," says Ben Bollman, a lead- 

 er in the scrap, who later became 

 president of Quality Milk. 



The change had come. With the or- 

 ganization of the Mississippi Valley 

 Milk Producers, of which Quality milk 

 was a member, a uniform code for 

 all markets in the area was sub- 

 mitted to the AAA in Washington. 

 The AAA investigated the market and 

 in 1934 issued a license in which it 

 was provided that dealers would pay 

 for milk according to a schedule of 

 uses running downward from the fluid 



SCIENTinC BUTTER MAKING 

 Plant Superintendent Gus Haller takes 

 a temperature reading of cream in a cool- 

 ing rat. Careiul plant operation aids in 

 If ping butter quality high. 



MANAGER & NEW PATRON 

 Cliiford Huppert left, shows Cyril Van 

 Dale of Coal Volley how the Producers' 

 price for cream is calculated with the 

 Chicago butter market am a base. Cyril 

 milks 18 cows, makes three eight-gallon 

 cans of cream a week. 



milk base price of |1.60 per cwt. 



One of the most useful results of 

 the milk price war was the establish- 

 ment of Producers Creamery of Moline, 

 successor to the old Farmers' Dairy 

 Products Company located across the 



river, which serves as a surplus plant 

 for the Quality Milk Association. 

 Forged in battle, this plant was the 

 first of a state-wide chain of nine 

 producers creameries. 



Since 1934, cream producers in Rock 

 Island and Henry counties have con- 

 sidered the Producers Creamery of Mo- 

 line as their best outlet for quality 

 cream. Grocers in the Quad-Cities 

 look upon the plant as the source of 

 the finest butter available anywhere. 



Nearly 250 producers patronize the 

 creamery regularly. They have received 

 about $7000 in patronage dividends 

 since December 1, 1934, in addition 

 to getting full value for every pound 

 of butterfat sold. 



Prairie Farms Butter churned in the 

 plant, all of it 90-score or better, com- 

 mands a two to three cent premium 

 in 120 Quad-City grocery stores which 

 handle more than 1 300 pounds a week. 

 Annual sales of butter last year totaled 

 $189,884. Credit losses, indicating the 

 sound business practices under which 

 the plant is operated, were .08 of one 

 per cent. 



Out of the chaos that came with 

 the change in dairy marketing on the 

 Quad-Cities market, producers netted 

 two sturdy cooperatives, one for milk 

 producers, another for cream producers. 



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L A. A. RECORD 



