SMALL "Swatch" SELLS .. . 



SOYOIL 



after 



5 YEARS 

 EXPOSURE 



MORE ILLINOIS FARMERS USE SOYOIL 

 PAINTS THAN ANY OTHER BRAND 



One million gallons of Soyoil Paints are 

 now giving beauty and protection to 

 103,000 farm buildings. Soyoil sales ex- 

 ceed any other — first because of their 

 uniform high quality and second their use 

 of refined Soybean Oil means better mar- 

 kets and prices for Illinois soybeans. 



Even so — try Soyoil before you buy any 

 paint. Compare it with any other for ap- 

 pearance, coverage, and durability.Your 

 Service Company salesman will be glad to 

 apply a "free swatch". 



SOYOIL NO. 5 

 OUTSIDE WHITE 



Here is a whiter white. Has a heavy white 

 lead base fortified by zinc oxide for hard- 

 ness and titanium pigment for extra white- 

 ness and coverage. No. 5 contains 33^% 

 of especially refined Soybean Oil. 



SOYSEAL 



Soyseal is an under-coat specially pre- 

 pared for old paint-starved surfaces or 

 new wood that has not been painted 

 before. With Soyseal underneath and a 

 finish coat of Soyoil No. 5, you will have 

 a 3-coat job at a 2-coat price. 



SOYOIL NO. 90 

 RED BARN PAINT 



Gives Controlled Penetration. One coat 

 seals the surface. The second coat gives 

 perfect hiding equal to most 3-coat jobs. 

 It is protected against mildew. You will 

 enjoy its brilliant color, high gloss, and 

 long life. 



ILLINOIS FARM SUPPLY COMPANY • CHICAGO 



A True Story! 



SCENE: SERVICE COMPANY OFFICE 



CUSTOMER: "Back in 1934 they put a 2-coat 'patch' 

 on my house. I've been watching it for 5 years. Do 

 you still handle that same paint?" 



OFFICE GIRL: "Yes sir, we do. " 



CUSTOMER: "Well— I'd like to get enough to point 

 all of my buildings with it." 



A four-foot "swatch" sold 60 gallons of Soyoil No. 5 

 Outside White! 



"o'j/ol 



»'*r 



USE A SOY SPECIAL BRUSH 



You will have a better paint job 

 if you use a SOY SPECIAL. Gen- 

 uine pure china hog bristles, vul- 

 canized in rubber. Available in 

 leather bound ("Stucco") or metal 

 bound types — all sizes at reason- 

 able prices. 



