SMALL "Swatch" SELLS 



aft 



er 



5 YEARS 

 EXPOSURE 



MORE ILLINOIS FARMERS USE SOYOIL 

 PAINTS THAN ANY OTHER BRAND 



One million gallons of Soyoil Paints are 

 now giving beauty and protection to 

 103,000 farm buildings. Soyoil soles ex- 

 ceed any other — first because of their 

 uniform high quality and second their use 

 of refined Soybean Oil means better mar- 

 kefs and prices for Illinois soybeans. 



Even so — try Soyoil before you buy any 

 paint. Compare it with any other for ap- 

 pearonce, coverage, and durability. Your 

 Service Company salesman will be glad to 

 apply a "free swatch' . 



Here is a whiter white. Has a heavy white 

 lead base fortified by zinc oxide for hard- 

 ness and titanium pigment for extra white- 

 ness and coverage. No. 5 contains 33H"y 

 of especially refined Soybean Oil. 



Soyseal is an under-coat specially pre- 

 pared for old paint-starved surfaces or 

 new wood that has not been painted 

 before. With Soyseal underneath and a 

 finish coot of Soyoil No. 5, you will have 

 a 3-coat job at a 2-coat price. 



Gives Controlled Penetration. One coat 

 seals the surface. The second coat gives 

 perfect hiding equal to most 3-coaf jobs 

 It is protected against mildew. You will 

 enjoy its brilliant color, high gloss, and 

 long life. 



ILLINOIS FARM SUPPLY COMPANY • CHICAGO 



A True Story! 



SCENE: SERVICE COMPANY OFHCE 



CUSTOMER: Back in 1934 they put a 2-coat patch 

 on my house. I ve been watching it for 5 vears. Do 

 you still handle fhct same paint? 



OFFICE GIRL: Yes sir, we cJo. 



CUSTOMER: "Well — Id like to get enough to paint 

 oil of my buildings with it. 



A four-foot swatch ' sold 60 gallons of Sovoil No. 5 

 Outside Whitei 



USE A SOY SPECIAL BRUSH 



You will hove c bettpr paint |ob 

 ,f you use a SOY SPECIAL Gen- 

 uine pure china bog bnstlos, vu'- 

 conned in rubber Avcilcblo n 

 leothor bound i Stucco ! or -ipfi.;! 

 bound types — cU iizvs at teccn 

 able prices. 



SOYOIL PAINTS ARE DURABLE ... a muuon ga//ons prove m 



