40 CONFERENCE ON NATURAL BEAUTY 



Secretary FREEMAN. Will somebody ask the Secretary of Health, 

 Education, and Welfare a question this morning? He is getting a 

 free ride here. We can have a few from outside. 



Mr. WEAVER. I just wanted to make a general comment and I 

 am sure that I speak for my colleagues to this degree that no one on 

 this Council desires to promote any Czar of Eeauty. Beauty is a 

 very intangible thing. Its ramifications extend far outward and if 

 we are to get the Great Society over into the domain of beauty, and 

 the creation of what I am sure we all as citizens want, the amount 

 of inertia is such that I think some kind of interchange between the 

 citizens and government, such as we are having here today, is an 

 excellent thing. We should continue it, because otherwise papers 

 die on desks. In the beginning of a movement of this sort there is 

 so little initiative, so few people in a position to speak, that I think 

 here is where education now I am coming around to this point is 

 enormously important. As my friend was remarking yesterday, 

 beauty is intangible it may exist in the human heart, in the indi- 

 vidual, or outside in the landscape. These things are so intercon- 

 nected that I think that some constant interchange is enormously im- 

 portant in the educational area and it is being neglected to a very 

 considerable degree. 



Secretary CELEBREZZE. Let me say that I am a great listener. 

 The reason I am a great listener is that, unlike the other Secretaries 

 here, I have 260 advisory committees. 



I want to comment on the point of education. Let me preface 

 this by saying that the beauty we are discussing was here once, but 

 man has destroyed it to a great extent. Now, the question is, how 

 do we change human behavior to restore beauty? 



I think that in the educational process we must teach people to 

 appreciate things how to live with the better things. What, for 

 example, impels a person to tear the slats off of a park bench? If 

 we could save the money that we spend in this country to restore 

 articles destroyed by vandalism, this amount alone would go a 

 long, long way in beautifying in meeting some of the objectives of 

 this conference. 



Now, when we speak of the education process in this connection 

 when we speak of beauty we must consider that beauty means 

 many things to many people. Recreation, too, means many things 

 to many people. To a very old person, for example, recreation may 



