November, 1912. 



THE CANADIAN HORTICULTURIST 



265 



successful culmination of the thorougii in- 

 vestig-ation that was made. 



Only those who enjoyed the pleasure of a 

 personal acquaintance with the late Prof. 

 John Craijr, of Cornell University, at one 

 time Dominion Horticulturist, and who 

 knew what he had accomplished as well as 

 somethintr of his plans for the future, can 

 appreciate what the horticultural interests 

 of the continent have lost by his death. 

 Possessed of unusual ability and personal 

 charm, Professor Craig- had the faculty of 

 accomplishing- practical results. The ap- 

 preciation of his life and work, written by 

 Mr. W. T. Macoun. of Ottawa, that appears 

 in another column will be approved by 

 all who knew him. While the late Professor 

 Craig had been ailing for some years his 

 death was so unexpected it was some weeks 

 before it became known to those not in close 

 touch with the family. 



Again this year, as they have in the past, 

 apple packers in Ontario, and we presume 

 in other provinces as well, h:.'ve packed and 

 shinped immense Quantities of immature 

 fruit. Alreadv much of the fruit has gone 

 forward to the British market, and the 

 results can only be unfortunate not only to 

 the final purchasers, but to the fruit in- 

 terests of the Dominion as well. It would 

 be well if the provisions of the Fruit Marks 

 .'Vet could be extended to include practices 



CHRISTMAS 



Next issue (December) is our 

 Christmas Number. Plans which 

 are now under way assure us thatt 

 this issue will be one of unusual in- 

 terest to our readers. Special articles 

 are being prepared which will make 

 a fitting close to a year wherein 

 much progress has been made along 

 horticultural liVies, and a year 

 wherein Canada's nati.onal horticul- 

 tural journal. The Canadian Horti- 

 culturist, has made new records in 

 regard to numbers of subscribers, 

 amount of advertising carried, the 

 adoption of new features and general 

 improvement in the Magazine, and 

 in the quality of the special articles 

 aJid general information given. 



We hope to make our Christmas 

 Number the best of the special is- 

 sues published this year. It will 

 have a new and attractive dress, (we 

 are having a special cover prepared 

 for this issue), and will number 

 among its contributor's many of the 

 big men of the horticultural world in 

 Canada. It will be an issue which 

 our readers will want to keep, both 

 for its attractive appearance and the 

 quality and real live iinterest of the 

 information contained. 



If you have goods to sell which 

 will interest a progressive and well- 

 to-do class of readers, who read 

 The Canadian Horticulturist, because 

 they are vitally interested in the in- 

 formation it contains, it will pay you 

 well to us« this Christmas Number. 

 Advertising in The Canadian Horti- 

 culturist, this Fall, is exceeding aill 

 previous records. Experienced adver- 

 tisers know that the best mediums to 

 patronize are those in which busi- 

 ness is good. 



(We do not admit advertisers to 

 our columns except such as we believe 

 are thoroughly reliable.) 



of this character. The extension of cooper- 

 ative packing among the growers is help- 

 ing to reduce the extent of this evil, but it 

 is still of such proportions, and likely to 

 remain so for some years, that it would be 

 well to have action of some kind taken to 

 prevent it as far as possible in future. 



We trust that the members of those hor- 

 ticultural societies which do not now sub- 

 scribe for The Canadian Horticulturist for 

 all of their members will remember, at their 

 approaching annual meetings, to urge their 

 officers to subscribe for The Canadian Hor- 

 ticulturist for the coming year. About 

 three-quarters of the societies now take 

 The Canadian Horticulturist for all their 

 members. They find that the paper is 

 not only a great aid to their members, but 

 that it helps to obtain new members. Then, 

 also. The Canadian Horticulturist is the 

 only' paper of its class in Canada. For that 

 reason alone it should be supported by 

 our Canadian societies. 



PUBLISHER'S DESK 



vegetable departments. Has there been 

 some information you have looked for re- 

 cently and have not found ? What was it ? 

 How do you like our articles on Canadian 

 gardens ? Would you like to see them con- 

 tinued or the space given to other informa- 

 tion on flower growing? How did you like 

 the three new covers on our February, 

 April, and September numbers ? Which did 

 you like the best, the colored or the plain 

 illustrations the full size of the page ? Give 

 any other suggestions as to how The Can- 

 adian Horticulturist could be made of 

 g-reater interest and value to yourself per- 

 sonally. There will be many valuable sug- 

 gestions which we can act on during the 

 coming year. Now is a good time to otter 

 your suggestions when we are planning 

 our programme for the coming year. We 

 will welcome your letters. 



Our aim has always been and still is to 

 make The Canadian Horticulturist your 

 favorite paper. We endeavor to publish just 

 the articles and to print only such illus- 

 trations as will interest and help the largest 

 percentage of our readers. That we are 

 succeeding is shown by the many letters 

 we receive from subscribers telling how The 

 Canadian Horticulturist has helped them by 

 giving just the information they wanted, 

 and just at the right moment. Others tell 

 us about new ideas they have obtained 

 through The Canadian Horticulturist which, 

 when worked out, have been a source both 

 of pleasure and profit. Subscribers have 

 frequentlv told us that information con- 

 tained in a single issue has been easily 

 worth to them the price of a full years 

 subscription, and often many times that 

 amount. , 



Another evidence we have that our read- 

 ers are pleased with The Canadian Horticul- 

 turist is the rapidly increasing number w-ho 

 when renewing their subscriptions pay for 

 the paper for two years instead of one. 

 During the month of September, one of our 

 good subscription months, the two year 

 renewal subscriptions outnumbered the one 

 year subscriptions nearly five to one the 

 two year subscriptions numbering nearly 

 eighty-three per cent, of the total number 

 of renewals for the month. The record for 

 other months is almost as good. This 

 large percentage of two year renewa sub- 

 scriptions proves that those who have been 

 getting the Canadian Horticulturist and 

 know what it is like, are pleased with the 

 information it is giving them. 



This is as we would have "■ ^.J^"* we 

 realize that there are ways m which The 

 Canadian Horticulturist can be made of still 

 further interest and value. As this year 

 draws to a close we are laying our plans 

 for still further improvements. In this 

 connection it is fitting that our readers be 

 given a special invitation for an expression 

 of opinion as to just what «;"P?-°^«™«";^ 

 thev as individuals would most like to see 

 made during 1913. Won't you give it? Be 

 Specific, n you would like to see more in- 

 formation on fruit Rrowin.tel just what 

 kind of articles you would like to see add- 

 ed and su<^gest two or three subjects on 

 which you would like, to see articles pub- 

 lished during the coming year. Similar in 

 formation is desired for our flower and 



Next year we purpose increasing the 

 amount of reading matter in The Canadian 

 Horticulturist. As to how this will be done 

 we have not as yet decided. It may be 

 done by increasing the number of pages 

 or by using a different style of type that, 

 while not detracting from the appearance of 

 the page, will increase the amount of read- 

 ing material it contains. When we explain 

 that to add only four pages of reading to 

 each issue of The Canadian Horticulturist 

 owing to our now large circulation would 

 involve an expenditure on our part equal to 

 all the revenue that would be obtained from 

 approximately two thousand yearly sub- 

 scriptions our readers will see that the mat- 

 ter is an important one to us. We intend, 

 however, doing that which will be in the 

 best interests of all concerned, and we 

 anticipate that our final decision, when it 

 is announced, as it will be soon, will be a 

 welcome and pleasing one to the readers 

 of The Canadian Horticulturist. 



We hope that you are telling your friends 

 who are interested in fruit and flowers 

 about the great value of the information 

 vou are obtaining through The Canadian 

 Horticulturist. Are you? If so, you are 

 helping us to reach the point where still 

 further improvements will be possible. 



A Nova Scotia Appointment 



Mr. Robert Matheson, Ph.D., Cornell, at 

 present Assistant Professor of Biology at 

 Cornell University, Ithaca, has been ap- 

 pointed Provincial. Entomologist for the 

 Province of Nova Scotia and Professor of 

 Zoology at the Nova Scotia Agricultural 

 College. Mr. Matheson is a native of Pic- 

 tou county. Nova Scotia, and graduated 

 from the School of Agriculture under the 

 management of Prof. H. W. Smith. 



After taking his Master's degree at Cor- 

 nell Mr. Matheson for two years occupied 

 the ' position of State Entomologist for 

 North Dakota. Returning to Cornell, he 

 took his Doctor's degree with high honors, 

 and was immediately appointed to the st>tt 

 of that institution. Dr. Matheson will 

 teach the subjects of zoology including en- 

 tomologv, at the Agricultural College, but 

 the greater part of his work will have to 

 do with the investigation of entomological 

 problems in the province of Nova Scotia 

 and the administration of various measures 

 for the prevention and extermination and 

 control of insect pests. 



Enclosed you will find $1.00 for two years 

 subscription to The Canadian Horticultur- 

 ist The instructions you gave in the April, 

 1912 Number, on how to tnm young fruit 

 trees was worth the two years subscription. 

 —Harry Shore, Byron, Ont. 



