570 AMERICAN BEE JOUPNAL. Sept. s, i90i 



ADVERTISEMENT. 



To Our Shippers : 



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We were obliged to notify you a few weeks ago that one Joseph M 



McCaul had leased our old quarters at Nos. 120-122 West Broadway, New ^ 



York City, and had there started up business under the name "HiLDRETH, ^<- 



McCaul Co., " and had distributed a multitude of circulars so worded as to ^<. 



create the impression that his business was a successor to or a branch of ^|^ 



the business of Hildreth & Segelken. ^^i^ 



For the protection of our shippers and ourselves, we at once instruc- ^, 



ted our attorney to commence action to enjoin the said McCaul from using ^ 

 the name HiLDRETH in anv manner whatsoever in connection with his busi- 

 ness. On the 10th day of July, 1901, Hon. David McAdam, Justice of the 



Supreme Court of the State of New York, after a full argument upon the ^^ 



merits, issued a peremptory injunction, of which the following is an ^<- 



extract : ^<- 



" And it appearing that the plaintiffs have for a long time been and now are carrying on busi- ^gl<- 



ness under the style of -Hildreth & Segelken,' and that the defendant has recently opened a business T^ 



at 120-122 West Broadway, in the Borough of Manhattan, City of New York, and is carrying on the ^^<- 



same under the style of ' Hildreth, McCaul Co.,' and that such act is in violation of the plaintiffs' "^ 



rights, and that the commission or continuance thereof, during the pendency of this action will pro- ^^ 



duce irreparable injury to the plaintiffs ; it is ^^. 



ORDERED that the defendant (Joseph M. McCaul) and each of his agents, servants and em- '^ 



ployees and all other persons acting under his authority and direction be, and he and they are here- ^Su- 



by restrained and enjoined from showing, displaying or otherwise using during the pendency of this ^j* 



action in or upon any papers, devices, sign or signs, or otherwise, in the business conducted by the ^^<- 



the defendant at No. 120-122 West Broadway, in the Borough of Manhattan, City of New York, or ^^ 



elsewhere the name of " Hildreth " separately or conjunctively with any other name, designation or ^%<- 



description." J^ 



Outside of our desire in our own interests to protect the name which • 



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we have built by years of satisfactory dealings with our customers, we 



hastened to procure this injunction as soon as possible, to prevent our 



' shippers from being misled into sending their goods to one who would ^**" 



I make an attempt to gain their trade by such a trick and device. ^^ 



I With thanks for the many expressions of good-will we have received ^<- 



) from our shippers concerning this attempt to trade under our name, we ^<. 



I are, Sincerely yours, ^!^ 



' Hildreth & Segelken, f^ 



' 265-267 Greenwich Street, NEW YORK, N. Y. V^ 



f lease mention Bee journal when writing. 



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