The Canadian Horticulturist. 271 



PACKING APPLES FOR THE LONDON MARKET. 



y^^ TTH^ Tasmanian Journal of Agriculture contains the following advice 

 ~ from a London writer, on packing fancy apples for that market. 



^EiT^J^^^^ Grade the apples so that each box contains fruit of equal size, 



that is, do not put two sizes into one box. It always damages 

 the sale. If the packer has three sizes let him put them into 

 three different sets of boxes and sell them in three grades. 

 Another important thing is to pack the apples in rows, all with 

 their noses up and stocks down. They look so uniform when opened, and 

 show to the buyer that the packer may be trusted as knowing his business. It 

 is a most foolish thing if there is a little hole at one corner or elsewhere to 

 place a small apple in it. Instead of a small apple stuff a piece of paper there. 

 If the buyer sees only one small apple on the top he will surmise there are 

 others underneath, and bid a shilling less for the box ; and if there are 10 boxes 

 in the lot the packer loses los for one small apple's sake. Again, the packer 

 should remember the one golden rule for success on the London market — 

 send nothing but the very choicest fruit — and then he will soon get a reputation 

 and find his goods sell on his brand. It is so with several large French exporters, 

 and it should be the honor of the Australian exporters to achieve a similar 

 reputation. Inferior goods of all kinds London is full of, and they never pay 

 the grower. It is the main road to a successful trade to earn a reputation for 

 choice quality goods. It will pay the exporter in the long run better to send 

 50 boxes of choice apples than 100 of medium quality. It must never be 

 forgotten that there is a very wealthy community of consumers in London who 

 do pay, and are prepared to pay, high prices for choice goods, only it is an 

 absolute necessity that they should be choice. The market for this choice stuff 

 is of course limited, but it is extensive enough to take all the very choicest fruit 

 that the colony can produce. 



UNITED STATES A MARKET FOR CANADIAN APPLES. 



Sir,— Some of your readers may consider ray statement for prime apples an 

 over estimate, but it is not. The apple crop of the United States for 1895 ^^s 

 65,000,000 barrels or about one barrel per capita. By 19 10 the population of 

 the country will exceed 90,000,000 and the per capita consumption will increase 

 as it has done for the past twenty years and at that date if it is only i ^ barrels 

 per capita the total consumption will be 112,500,000 barrels. If /r/V«^ apples 

 can be sold in our large cities at the east at retail for $4 per barrel and at that 

 price they should yield a fair return to the producer, the consumption will be 

 very great. I was a nurseryman at Rochester from 1853 to i86i and frequently 

 heard fruit growers at our conventions, warn their fellow members against the 

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