1908 



GLEANINGS IN BEE CULTURE. 



11 



r 



A SUBSCRIBER'S ORDER for FENCING. 



It is quite amusing to us when talking to a prospective advertiser to hear him say 

 that Gleanings will probably do well enough for bee-supply advertisers, but he 

 doubts whether it would do for his particular product. Time was when we had to 

 use a good many arguments to show that Gleanings readers were good pui'chasei s 

 in hundreds of other lines, but now we seldom hear the above comment. Occasionally 

 some one wholly unacquainted with Gleanings requires some convincing evidence. 

 To such we submit the case of Mr. Shackelford, and a valued advertiser, Messrs. 

 Kitselman Bros., Muncie, lud. 



COIL SPRING FENGE 



Made of high carbon Steel Wire 

 Horse-high, Bvill-strong, Chiclf- 

 en-tlght. Sold direct to the 

 Farmer at lowest manufac- 

 turers prices on 30 Days Free 

 Trial, freight iirepaitl. 100 pase 

 Catalogue and price-list free. 

 KITSELMAN BROS., 



Box 21 MUNCIE, IND. 



The above is the advertisement which 

 cost the advertiser during the entire sea- 

 son $35.90. In the next column is the 

 report of our subscriber whose single 

 order was nearly ten times the amount 

 that this advertisement cost in Glean- 

 ings for the entire season. Bear in 

 mind that this is only a single order, 

 and, according to our understanding, 

 Messrs. Kitselman Bros, had a good 

 many more which they trace to Glean- 

 ings IN Bee Culture. 



Mr. Shackelford'* $330. Order. 



Okolona, Ark., February 18, 1907. 

 The a. I. Root Co., 



Medina, O. 

 GentJtmen: — Some days ago I gave Kitselman 

 Bros, an order for wire fencing to the amount of 

 $330.84, but the fencing I have not yet received. I 

 received a notice from them that it would have 

 prompt attention, but this Is the last I have heard 

 from them. I mentioned that I did not hesitate to 

 give them the order for I saw their ad. in Glean- 

 TNGS, and, of course, I think it will come up O. K. 

 I wrote them a few days ago but have not had time 

 to hear from them yet. I will wait ten or fifteen 

 days, and if I do not hear from them I will write you 

 again. Yours truly. 



Geo. ShackeliFobd. 



We wrote Messrs. Kitselman Bros, in 

 behalf of our subscriber, and they promptly 

 advised us that, owing to the great amount 

 of orders received about that time, there had 

 been a little delay, but assured us that Mr. 

 Shackelford's order would go out at once. 



Note Mr. Shackelford's confidence in the 

 advertising columns of Gleanings. This 

 is representative of the feeling of our su))- 

 scribers generally. 



^ 



RESULTS. If you have goods to sell, isn't it worth while to try a paper 

 which pays others so well ? Here is a single order bringing the advertiser ten times 

 the amount of his entire account with the paper for a year. Remember, too, the case 

 of Mr. Snyder who received orders for a thousand queens at an expenditure of $11; 

 also the case of Mr. Taylor, whose season's advertising cost about $50, and he received 

 more than $1000 worth of business which he traced to Gleanings. 



OTHER ADVERTISERS BESIDES KITSELMAN BROS. We have for several 

 years carried representative advertisers such as American Steel & Wire Co.; Page 

 Woven Wire Fence Co.; Coiled Spring Fence Co.; Brown Fence and Wire Co.; Mason 

 Fence Co., and others. 



A paper that gets results in a line like the above can not help being valuable for 

 those advertisers who have merchandise used by agricultural, rural, and suburban 

 classes generally. Write us if you have any doubt as to the advisability of using our 

 columns, and learn what our experience, if any, has been with advertising similar to 

 your own. We are not at all anxious to get an account which does not appear adapted 

 to our paper, for we want to hold those we have from year to year and do not want 

 to disappoint any one, and we n6ver urge an advertiser to use our paper without feel- 

 ing reasonably sure that it will pay him. 



For particulars along the above lines, or regarding our rates, address 



ADVERTISING DEPT. GLEANINGS IN BEE CULTURE, MEDIN A,0. 



