EXPORTING APPLES 913 



markets. Foreign markets are supplied in accordance with the 

 schedules of ocean steamers and in keeping with the space they 

 offer for this commodity. It may be noted that supplies are often 

 in excess of demand and prices average low, while perhaps within 

 a week following, under lighter receipts abroad, prices mount 

 materially higher. Therefore, values that may be expected and 

 obtained, in connection with this export trade, vary in ratio to 

 the supplies available and to each importing country's domestic 

 business conditions. 



COMPETITION WITH CANADIAN APPLES 



Generally speaking, the entire crop of Nova Scotia and a large 

 percentage of the crop of Ontario must of necessity find a market 

 in Europe, and the probable quantities produced there must be 

 considered in reckoning prospects for apples sent from the United 

 States. This fact must be taken into consideration when figuring 

 possible profits that may be realized from the exportation of 

 apples: There is no reasonable chance of succeeding, to any 

 degree, by the exportation now and then of a parcel or a carload 

 in an attempt to obtain high prices as indicated in market reports 

 from abroad. There are too many others attempting to do exactly 

 the same thing, the reshlt being that an oversupply is for- 

 warded to participate in those particularly attractive prices. This 

 of course, means too heavy offerings and a break in values. Suc- 

 cess is best obtained by the exporter who begins 1 with the season, 

 ships gradually and regularly, and profits by the average values of 

 the season. 



THE SOUTH AMERICAN TRADE 



Much has been said, many questions have been asked, and con- 

 siderable stress has been laid upon the demand for apples in 

 South American markets, and upon the growing consumption there 

 displayed. This has been materially overrated and does not hold 

 the importance to the apple business that many believe. Although 

 American apples are appreciated in the South American coun- 

 tries, the cost of delivering to the consumers there is so great that 

 the trade never has enjoyed or never will attain to any material 

 portion. This can be understood when it is known the cost con- 

 nected with this business totals an average of eight dollars per 



