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VEGETABLE GARDENING 



Packages. The package is an important factor in 

 marketing and one that is changing frequently. Different 

 vegetables, of course, require different types of package. 

 Markets vary in package requirements. Some use a bushel 

 box, others a bushel basket, and still others sell the product 

 by weight. Some markets require produce to be put up in 

 small packages, others in large ones. The market should 

 be studied to determine the best package. Packages 

 should be chosen that are best adapted to showing the 

 vegetable in the most attractive manner, that are easy to 

 handle, and that protect the fruit to the best advantage. 



Fig. 57. Types of packages used in market gardening. 



Cheapness of package is not so important as that it be 

 attractive. A cheap package often turns out to be expensive 

 because it does not permit of proper exhibition of the vege- 

 table, or perhaps it is too easily broken and so does not 

 protect it in handling. A package that can be used for 

 local sales may not be of any value for long shipments on 

 account of its being too easily broken. The size of 

 package must be adapted to the vegetable and to the 

 special market requirements, as a rule. 



Selling. There are three main channels for selling 

 vegetables: (1) the consumer direct, (2) the retailer, and 

 (3) the wholesaler. 



