260 



A NATIONAL PLAN FOR AMERICAN FORESTRY 



TABLE 7 Paper: Consumption by kinds and per capita, specified years beginning 



1810 Continued 



2 Domestic production only, value of exports and imports being approximately equal. No data for 1829. 



A computed table based on data credited in the tables of compiled record. Printed as table 3, U.S.D.A. 

 Bulletin 1241, 1810-1922. Tons of 2,000 pounds. 



ANALYSIS OF TRENDS IN PAPER CONSUMPTION 



The products designated as paper fall into six general classes 

 fine, book, newsprint, wrapping, boards, and all other. Table 7 and 

 figure 5 afford a comparison of these classes in relation to total use. 



NEWSPRINT 



Of all papers newsprint is the most important, being exceeded in 

 volume only by boards. Demand for newsprint for newspaper publi- 

 cation is concentrated in the large cities, nearly 90 percent of the 

 total production being consumed by 15 percent of our dailies. 4 

 Total consumption of newsprint increased 60 percent from 1920 to 

 1930, and since newspaper circulation increased only 37 percent in 

 that period, 6 it is evident that size of issue is also a large factor in 

 consumption. This is borne out by figure 6 which shows increasing 

 bulk of newspapers and increasing pounds per capita following same 

 general trend. Numbers of pages are based on 1 week's figures per 

 year for 10 papers taken at random from different sections of the 

 country. They are not necessarily the average for the country, but 

 are considered as indicative. 



Back of the growth in newspaper circulation are, of course, the 

 factors of literacy and population increase, more particularly in urban 

 centers. Urban population increase in the United States during the 

 last decade was the largest it has ever been. As the increase becomes 

 less that factor will diminish. 



4 From a report by H. A. Laird, manager, traffic department, Chicago Tribune, 1930. 

 s From a report by R. S. Kellogg of the Newsprint Service Bureau, Oct. 27, 1931. 



