GENERAL PLANNING OF A PARK SYSTEM 61 



undertake the task, or a special group having park interests particularly in 

 mind may be created. 



The importance of this follow-up work cannot be overestimated. A 

 great many splendid plans have failed of execution because the initiating 

 group has considered its work done when the reports were presented, when 

 in reality its work had just begun. 



Mr. Harland Bartholomew, in "The City Plan of Memphis," in pointing 

 out the necessity for follow-up work, says: 



"As a first principle it should be understood that the preparation of 

 a plan does not insure its execution. Even were the plan adopted by law 

 or ordinance as a more or less inflexible instrument, its enforcement could 

 not be secured without popular support and sympathetic administration. 

 No law can be stronger than the moral force behind it. ... If the plan 

 is to endure and withstand the ravishes of selfish interests and of political 

 manipulation, it must have a well qualified sponsor. . . . The commission, 

 therefore, must thoroughly acquaint the citizenship with the fundamental 

 purposes of the plan and of its many details. There should be continuous 

 effort by lectures, by printed reports, by newspaper articles and by such 

 other means to keep the plan alive. . . . The city plan to be successful 

 must first be widely understood and appreciated. Popular appreciation and 

 support will accomplish more than the vigorous enforcement of the plan 

 adopted by law, but meagerly understood, if not completely misunderstood. 

 Cooperation is better than compulsion." 



Educational Methods. In the "Official Plan of the City of Cincinnati," 

 prepared by the Technical Advisory Corporation, New York City, the fol- 

 lowing suggestions are offered for an educational program: 



1. Articles constantly in the newspapers. 



2. Publication of leaflets or dodgers to be widely distributed. 



3. Publication of easily read pamphlet reports on various phases of the plan. 



4. Lectures and talks on the plan before all groups that should be interested.. 



5. Profuse use of lantern slides illustrating the salient features of the plan. 



6. Motion pictures of city plans before and after. 



7. Exhibition of photographic enlargements of the various features of the plan. 



8. Expose in shop windows downtown attractive pen and ink or colored perspectives of striking features 



of the plan. 



9. Employ cartoons with regard to the city plan currently in the newspapers. 



10. Distribute a large number of postcards, with views of the plan. 



11. Distribute widely striking posters calling attention to the salient features of the plan. 



12. Organize a permanent exhibit of the city plan in one of the libraries or museums, or possibly the city hall . 



13. Organize a traveling exhibition of the city plan that can be shown in every part of the city. 



14. Organize pageants or floats, or both, to explain graphically the value of the plan. 



15. Prepare small scale models of the more striking features of the plan, and exhibit them in downtown 



windows. 



16. Prepare animated models of the city plan's salient features, in order to attract the eye of the passer-by. 



17. Organize photographic competitions for the most strikingly good, or bad, city planning result. 



1 8. Organize a competition in the newspapers for the best articles on city planning suggestions. 



19. Organize competitions for original planning ideas with prizes. 



20. Organize competitions for planning suggestions among school children. 



21. Organize competitions among the various societies and groups. 



