FOR THE HOME BEAUTIFUL 27 



mutual interest all became better neighbors and 

 better citizens. 



A Home Beautiful Campaign will often make a 

 start of itself. Example is a great spur to the 

 effort of others. 



Witness such places as Rochester, N. Y., and 

 Painesville in Ohio, each of which has large nur- 

 series in its neighborhood. The folk of the town 

 in passing by, and noting the beautiful plants and 

 shrubbery growing in the nursery rows, are seized 

 with the desire for possession. To see is to want, 

 and the good work begins, gaining momentum as it 

 goes along, and almost before you realize it the 

 town is beautified from end to end. 



Very often some civic body or other organiza- 

 tion, with a great deal of community spirit, will be 

 the start of a Home Beautiful Campaign, or a 

 committee of individuals from a given street or 

 section will start the ball to rolling. 



In beginning such a campaign it is a wise plan 

 to start the work during the winter, that people 

 might have a chance to think and talk over the 

 plans of the coming campaign, and the committee 

 have plenty of time to get their well arranged 

 plans in proper shape. The plan will then have 

 time to reap the benefits of the news feature of the 

 local papers, and by word of mouth advertising. 



Prizes will of course be offered. They may be 

 for the handsomest lawn, best kept garden, largest 



