SOUTHERN HORIZONS 



being baked into crackers, doughnuts, cakes, enriched 

 bread. 



Just to prove again the versatility of cottonseed prod- 

 ucts, when the war cut off supplies of pepper and spices, 

 Harrell's research department worked up a modified 

 form of cottonseed flour that is being impregnated with 

 the pungent aromatic principles of pepper, cinnamon, 

 cloves, ginger, and allspice. He is actually running a 

 black pepper factory. 



"The smartest chef," he boasts, "can't distinguish any 

 difference in flavor, and these new artificial condiments 

 are really better than the originals for they actually 

 have a little food value/' 



He is crowing on too small a stump, for the greatest 

 achievements of this pioneering research experiment 

 are indirect. His successes have turned others to re- 

 search. Indeed, from neglect a dozen years ago, this 

 fuzzy little seed has become quite the pampered pet. 

 The margarine and vegetable lard companies have 

 stepped up their scientific programs. Inspired by their 

 president, James D. Dawson of Houston, and Ray 

 Grisham of Abilene, the Texas Cottonseed Crushers 

 have caught another starry-eyed vision. They have en- 

 gaged an agricultural expert, C. B. Spencer, and sent 

 him out over the long, straight Texas roads selling 

 farmers and cattlemen the idea of more efficient, better- 

 rounded farm management. It has nothing to do with 

 cottonseed, directly; but these businessmen believe that 



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