44 CHOOSING A POULTRY FARM 



Medical Attendance. — In case of sickness, proper facilities 

 for securing medical aid is a valuable asset. The cost of such 

 attendance is reduced, promptness and quickness are insured, 

 and the quality of such service should receive careful consid- 

 eration. 



The Community Morally. — A high moral development means 

 a high standard of living, and is usually found where social and 

 educational facilities are best. 



Distance from Undesirable Institutions. — When choosing a 

 location for the poultrj^ farm, places which are considerable 

 distances from saloons, low-class hotels, and gambling houses 

 are especially desirable. The element which is associated with 

 such undesirable institutions can not but materially lower the 

 community in which they exist. This disadvantage may be 

 apparent in the social or moral attitude of the community, in 

 decrease in land values, or it may be apparent in name only; 

 in either case their presence is exceptionally undesirable. 



Church Facilities. — The location of an active, thriving church 

 in the immediate vicinity of the location selected is an advantage. 

 Such a church is usually a community centre. The average 

 country conomunity which does not have church facilities will be 

 found to be on the decadence in nearly every respect, whereas 

 the church centre in the community materially increases the 

 character of the community which it serves. Within such a com- 

 munity religious centres are formed, men's clubs are affiliated 

 with the church, and boys' and girls' clubs are common. These 

 factors are an important cons 'deration from the standpoint of 

 country life interest and general business success. 



The Farm as a Business Investment. — The land purchased 

 for a poultry farm should be looked upon as a fixed capital or as 

 something having a purchasing value, and upon its desirability 

 largely depends the success of the enterprise. The farm itself 

 largely determines the condition of environment and the sur- 

 roundings to which the birds are subjected. A proper environ- 

 ment may be termed one of the most important corner-stones to 

 successful management. Production is largely influenced by the 

 condition of soil, drainage, climate, etc. When considering the 

 farm as a business enterprise, three problems appear: First, the 

 conditions of location as affecting production; second, the effect 

 of location upon distribution; and, third, available markets and 

 the character of the products demanded. 



