270 



MARKETING THE HOxNEY CROP 



The author once put up a small exhibit for a store where his 

 honey was on sale, to be used at a county fair. Extracted honey 

 in jars of the various sizes in which it was regularly offered 

 for sale was the principal part of the exhibit. It was arranged 

 as attractively as possible about an observation hive containing 

 a frame of brood and live bees. Above the exhibit was placed 



Fig. 128. — Advertising sign at the Bonney apiary. 



a large sign painted in two colors and worded substantially 

 follows: 



PURE EXTRACTED HONEY 

 Gathered by Cass County Bees 



From Cass County Flowers 



Expressly for Stier Grocery Co., 



Atlantic. 



as 



There was no attendant in charge of the exhibit, but accord- 

 ing to the man in charge of the general department in which it 

 was placed, there was more interest in it than in any other in 

 the department. The live bees were of course the principal 

 object of interest. Had there been an attendant in charge to 

 answer questions and take orders the results might have been 



