144 BEGINNER'S BEE BOOK 



replied that they did not. The writer then 

 enquired whether it was because the pubhc in- 

 sisted on " Airhne," owing to its advertising, 

 that they handled no other. The reply was that 

 it was because of the clean packages in which 

 it was offered. The salesman then showed the 

 comb honey in clean tight cartons, and the ex- 

 tracted jars wrapped in oil paper. There was 

 no drip and every separate section or jar was 

 as nice and clean as any other line which they 

 had on their shelves. The public asked for 

 " Airline " honey because of its advertising, 

 but most buyers would as readily accept any 

 other if equally attractive. This dealer handled 

 " Airline " honey because it was clean and 

 saved him the annoyance of dirty packages. 

 The reason was clear enough and w^e went out 

 to find a store that handled something else. We 

 found it but a few doors away and the honey 

 was the only sticky package that we found in 

 that store. The extracted honey packages 

 were sealed in the ordinary way and nearly 



