Editorial 



BEGINNING with the October number of FOR CALIFORNIA, It is the 

 intention to print a series of articles on the counties of California. 

 Every county in the State has been asked to contribute an article 

 setting forth in concrete form its advantages to the homeseeker 

 and investor. In the present number we present articles from the ten 

 counties which were first to respond, and in each succeeding number we 

 shall continue in the same line until every county shall have been presented. 



The entire set of magazines containing these articles will be a most 

 valuable epitome of the State, and will give the prospective settler a concise 

 guide to the whole of California, couched in terms that will leave nothing 

 to be surmised. As these articles are written by experts in each county, — 

 men who are thoroughly familiar with all the phases of their respective 

 localities,— they may be relied upon as being accurate in every respect. 



Clarence E. Edwords, Chief of Publicity of The California Promotion 

 Committee, who has given much study and attention to California in 

 its entirety, gives a concise statement of what California has to offer to 

 all who care to come to make their homes in the land by the Sunset Sea. 



In the present number the article on Stanislaus County is written by 

 T. C. Hocking, of Modesto, whose work has been along lines of develop- 

 ment, and whose study of conditions has been such as to make him an 

 authority whose word can be taken by all who are desirous of learning 

 about his county. 



F. W. Yokum, secretary of the Chamber of Commerce of Merced, 

 writes of Merced County, and gives facts and figures regarding what that 

 locality has to offer that are most convincing to the man who is looking 

 for a new location. 



Fresno County has progressed by leaps and bounds since it was a vast 

 cattle range, thirty years ago, and William Robertson, secretary of the 

 Fresno Chamber of Commerce, tells in graphic manner how this has been 

 accomplished. 



What Madera County has to offer is told by L. W. Sharp, who has 

 been a close observer of the improvements which have been made, and 

 his story is a most convincing one. 



Colvin B. Brown, formerly secretary of the Stockton Chamber of 

 Commerce, tells about the wonderful soil of San Joaquin County, and 

 presents remarkable and interesting data about the famous delta lands. 



J. T. Brooks, secretary of the San Jose Chamber of Commerce, writes 

 most interestingly of Santa Clara County and valley, and tells why it 

 is so widely famed as the great fruit county of California. 



William Ayres, secretary of the Eureka 25,000 Club, tells about the 

 many and diversified resources of Humboldt County, and puts forth the 

 many opportunities which are awaiting the homeseeker and investor. He 

 shows that while his county is now out of the way, it is bound to be one 

 of the great counties of the State. 



The beauties and pleasures of Santa Barbara County, as well a- 

 splendid opportunities she offers, is written of in a most interestin*- ,; 

 by C. M. Gidney, secretary of the Santa Barbara Chamber of ^ice. 



H. B. Gurley, who is acting manager of the Los Angel' ^namber of 

 Commerce, tells of the vast possibilities of Los Angeles County, and while 

 showing accurately the present conditions, gives clearly the idea of what 

 may be expected in the near future through rapid development, which has 

 already astonished the world. 



Of the little-known Lassen County, hidden away in the slope of the 

 Sierra, J. E. Pardee writes and tells what has been done without railroad 

 facilities, and from this deductions may be drawn regarding the future 

 of that county when it is fully developed. 



Taken as a whole, this number of the magazine is well worth careful 

 reading, as it will give a complete idea of all the counties mentioned. 



