.Vo. 3 Report of the Department of Lands and Forests for 1950 



use, the Information and Education Section has carried on an extensive program 

 designed to meet these objectives. 



Details of the work which has been accomplished will be found elsewhere herein, 

 but a brief resume of some of the more important activities and their scope follows. 



Protectiox 



In connection with the necessit\' for protecting the resources, the Information 

 and Education Section has directed its appeals along lines designed to encourage a 

 more active public co-operation in furthering management plans for forest protection 

 through fire prevention, and the conservation of fish and wildlife through a greater 

 degree of personal responsibility for law observance. 



The prevention of fires, with consequent saving of timber and wildlife habitat, 

 is the most economical method of handling the forest protection problem, since it 

 attacks it at its source. An awakened public consciousness of the danger from the 

 careless use of camp fires and smoking materials will materially reduce the loss by 

 fire. 



Education 



An enlightened public affords the best opportunity for ensuring the co-operation 

 which is an essential part of successful administration. 



The Department has a staff of specialists who possess, through training and 

 experience, a comprehensive knowledge of natural resources, are sincere, creative and 

 imaginative in their work and have a broad knowledge of the specific values inherent 

 in the various media and tools which may be most effectively utilized. 



During the period under revaew. and in line with its educational program, the 

 Section specialized in the preparation and distribution of Department publications; in 

 conducting lecture tours, utilizing motion pictures of conservational appeal; in the 

 design and construction of feature exhibits used, as indicated elsewhere in this report, 

 and in a regular schedule of news releases to newspapers, magazines, radio stations and 

 writers. 



These activities, by their wide coverage and general appeal, have served to 

 stimulate adult interest which is being reflected in a larger measure of public support. 



The work of the lecturers, particular!}- in the schools of the Province and among 

 youth organizations, has been particularly valuable. 



Enquiries 



An important phase of the year's work was the answering of a large volume of 

 letters of enquiry for information and an equally large volume of enquiries by telephone 

 and personal call. 



Photography 



The production of black and while photograi)hs for use in Department publi- 

 cations and for distribution to newspapers and magazines was stepped u|i during the 

 year. 



Radio 



Radio was used quite frequently for spot announcements concerning fire hazards, 

 etc., and with the co-operation of the radio stations a great deal of the material contained 

 in news releases was broadcast. 



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