];37 



find well satisfied. Surely that is a lan(lal)le iiiidertakincr. 



We want to trace this sale a little further, for we have 

 consumers down in New York City who are poor, so very 

 very poor, and we want to know what was the result to the 

 consumer in the larger trade centers, for we cannot have 

 something that is all in favor of one side and all against the 

 other side and have it satisfactory. 



We began receiving apples in Xcw York City; Ave be- 

 gan to receive all kinds and all qualities. Now we did not 

 receive enormous quantities ourselves; the New York State 

 Department of Food and ^larkets. We are one of the most 

 peculiar concerns you ever heard of, we have the backing of 

 the State, we are a State Department, and we receive goods 

 direct from a little shipper or a big shipper, a little farmer 

 Or a big farmer, from any state or any county, it does not 

 matter who or where, and all receive the same treatment. 



Now we had no money to speak of, as I told you before, 

 so we went to the Fruit Auction Company and said, "We 

 want you to handle these goods here as you handle the 

 citrous fruit and the Florida fruit and the Porto Rico fruit 

 and the lemons from Sicily and the grapes from Palmyra. 

 Can we make an arrangement?" They said, '"This is 

 pioneering, Ave could not give you the same terms as we 

 give these other people. We will take on this business at 

 o%." We said, "Will you ]iermit us tt> charge 5% and 

 send out the account of sale and the check that way?'' 

 They said, "We won't do that uidess you let us stamp on 

 the face of the account sales what we are doing, that 3%. 

 goes to the Fruit Auction Company and 2% to the Dej^art- 

 raent." We said, "That is exactly what we want to do." 

 What was the result? A great apple crop was raised and 

 ihen the apples began to roll into New York City, thousands 

 o.r barrels to other people and some to our department. We 

 sold every day at public auction 



Who does your public auction work! This is a period 

 oi efficiency and economy in the household and on the 

 farm. It is a period of efficiency and economy in the pul)- 



