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and Germany, with one little army, can go out there and 

 defeat a great multitude of people with tremendous re- 

 sources back of them, simply because they are not organized. 

 We have resources in apples far beyond those of the West, 

 and when we organize, we will be ready to hold our own, — 

 not only here in New England, but throughout the world, 

 because we have the best apples in the world. 



I want to give you just a few illustrations of savings 

 effected. We have been in touch with Mr. Powell and the 

 men back of Mr. Powell in studying out this New England 

 fruit exchange. He said that last year that co-operative 

 buying had saved the California fruit growers in boxes 

 alone, $2,500,000. Think of, just on boxes. 



The California Peach Growers Association within two 

 years increased the price they obtained for dried and evap- 

 orated peaches from three to eight cents a pound without 

 any material increase in cost to the consumer. 



When they first started the California Fruit Growers 

 Exchange they found that the buyers were packing the 

 oranges and lemons and that it cost them from 60 to 70 cents 

 a box for oranges and a dollar for lemons. Co-operatively 

 the fruit growers are packing oranges to-day at a cost of 33 

 cents a box, and lemons, at a cost of 60 cents a box. 



While the population of the country increased 21 per 

 cent., the increase in consumption of oranges in this coun- 

 try was 71 per cent. Talk about a market ! If we put on a 

 big advertising campaign in New England for fruit, we 

 would have to multiply our crop ten-fold, and then we could 

 not meet our own demands. The peach growers realize this. 



We are going to organize, through the initiative of the 

 Peach Growers Association and the co-operation of the Po- 

 mological Societies and Fruit Growers Associations and the 

 Eastern States Agricultural and Industrial Leagues. You 

 know how New England people have been in the past in re- 

 gard to co-operation, but the pomological societies and fruit 

 growers associations and others have jumped into the har- 

 ness and they have put this thing across, and to-day, instead 



