

QEOROK W. YORK, Editor. 



40th YEAR, 



CHICAGO, ILL, JUNE 7, 1900. 



No. 23. 



Marketing- Honey— Carton Sug-g-estions. 



BY F. GREINER. 



A GREAT deal has been written from time to time on 

 marketing- honey, and, as time goes on, more will be 

 written, providing we are progressive. 

 Dear reader, you may think the above subject is entirely 

 out of season at this time, a time when there is no honey to 

 market. Mr. Editor, j'ou may be edging toward your capa- 

 cious waste-basket — that dreaded monster of the " Would- 

 be-Writer." But when we take into consideration that the 

 first step in marketing is "producing" — producing that 

 which is wanted — and that in this article I wish to speak of 

 the package best adapted for the retail trade, which we 

 will have to adopt now or wait till another season comes 

 around, then, Mr. Editor, my article may not be considered 

 out of season. 



I believe most honey-producers will agree with me that 

 but a very few grocerymen and clerks may be found who 

 understand how to handle comb honey properly. I myself 

 have witnest a groceryman taking the honey out of a non- 

 drip shipping-case and pile it section upon section pell-mell 

 on his scales in order to ascertain the correct weight of the 

 contents of a case of honey, apparently not having faith in 

 the honesty of the producer, who had markt each case with 



ington to cheat him, when it was himself, and he only, who 

 caused the mischief. But it is just such men who are ex- 

 pected to handle our product, and it would be an advantage 

 if we could so put up our honey that even such awkward 

 men as the above-mentioned could handle it without dam- 

 aging it. 



It may be true that few consumers are willing to pay 

 for glass and pasteboard ; but just as long as inexperienced 

 men handle the honey crop •\i^/ass!ng (lie sec/io/is " seems 

 to be the only way out ; and a properly-gotten-up carton 

 solves the question to perfection. The carton offered for 

 sale now does not fill the bill ; it does not show the honey. 

 The carton of the future must be partly of glass, and right 

 here is where Mr. Betsinger's carton is superior to any 

 other. Herewith is an illustration of the same in its dif- 

 ferent parts. 



The carton is composed of three pieces. Two of them 

 are like Fig. 1 ; when folded ready for use they appear like 

 Fig. 2. They are made according to size of sections, of 

 square or oblong pieces of pasteboard as shown in the illus- 

 tration. A large opening "G" is made, over which is 

 pasted a piece of glass of suitable size. The section of 

 honey is encased in these two pieces, and then the third 

 piece, the rim (Fig. 3), is slipt over the whole. This rim or 

 frame is a narrow, long piece of pasteboard of the width of 

 the section, folded properly and glued together. 



These cartons may be shipt in the flat like the old style. 

 They weigh, glass and all, just one-fourth pound, and cost 

 by the thousand about $20. In selling them with the honey 

 by weight they fully pay for themselves. 



A slight difficulty comes in here : The trade calls for a 

 section of o«f/'t);i«^/, not over that. It is evident that we 

 must adopt a smaller section than the one-pound section, 

 or one that when well filled weighs not over three-fourths 



Fijy.1 



Fuf.2 



Fiq.3 



HONEY 



^ G 



C^ 



FROM 



rCREINER 



HONEY 



F. GREINEF L 



the net weight. It seems that groceryman must have paid 

 dearly for his mistrust, for scarcely a single section came 

 out ot that " screep " wholly intact. That man understood 

 nothing about the nature of honey, and he probably laid all 

 the blame of that honey leaking afterward upon that dis- 

 honest bee-man who traveled 200 miles to the city of Wash- 



pound. A narrower section is just the thing, and those 

 bee-keepers who use T supers £an verv easily make the 

 change necessary, but we who use wide frames and section- 

 holders, especially when fitted up with fences or cleated 

 separators, are in a sad predicament. 



While the carton directly increases the cost of market- 



