HOW TO SHIP DOGS— 10 



record for a dog transaction — seven hundred and one pedigreed pups 

 in connection with the Liberty Magazine Free Puppy Contest in 1924. 

 We placed the following on each label and think it should be written on 

 every label of every dog shipment: 



"Mr. Expressman: Have a heart. I'm only a lonesome 

 puppy, away from mother and famOy, a stranger far from 

 home. I am not vicious; do not be afraid of me. My name 

 is Take good care of me for I must depend en- 

 tirely on you until I meet my new master. Feed me and 

 exercise me properly. I'll thank you with my wagging tail 

 and licking tongue." 



"HAVE A HEART" 



Nothing is more courageous, more pathetic than a three-months' puppy 

 literally pulled away from its mother, away from brothers and sisters; then pushed 

 into a crate, shaken up on a jolting journey, finally ushered into the presence of 

 strangers in its new home, each one of whom insists upon handling it. 



The slats are torn off the crate — a commotion enuf to terrify even an old dog. 

 The little breathing bunch of softness is cold, hungry, trembling after the roughness 

 of travel, and with a sickness it never knew before, that of loneliness. 



Far from home and playmates, it peers out of the crate with trusting and yet 

 frightened eyes. It looks about only to be disappointed for it had fancied 

 dimly in the back of its mind, that in some way, at the end of the journey, 

 mother and the rest of the family would be there to welcome it with a sniff and 

 then resume the customary romping play. 



The pat of a hand, a saucer of milk, a few softly spoken words, and almost 

 a miracle transpires in an instant. The tail wags, the eyes become less drawn; 

 they look up at you with a sort of soulful pleading. The legs walk. The crate, 

 the trembling and the cold are forgotten. It begins to explore the new home, 

 every crack and corner — and ten days later, it owns the house and everything in 

 it, including yourself. 



SOME SHIPPING DON'TS 



DON'T ship the dog so that it will arrive on Sunday or late 

 Saturday. 



DON'T crate the dog until shortly before time of arrival of train. 



DON'T ship a sick dog; he won't improve in health in a shipping 

 crate away from home and friends. 



DON'T ship a dirty dog; brush him well. At best he may soil the 

 crate enroute. 



DON'T feed the dog within three hours of shipment. 



A COLLAR MAY PREVENT A LOST DOG 



Always attach a collar (it may be a lowpriced one) to the dog's 

 neck and attach a lead or chain to the crate, preferably outside, of 

 leather lest the dog chew it. The expressman on a long journey may 

 wish to take the dog out for exercise or relief. Also in case the dog 

 runs loose, he can be caught more easily. 



But most of all, when the buyer takes the dog out of the crate, he 



