382 THE BEGINNER IN POULTRY 



The Beginner in shipping needs to get firmly fixed in 

 his mind first of all that condition and appearance count 

 against everything else, in a city market. The finest of 

 goods in quality are likely to go at a loss to the shipper, 

 unless these two points are in his favor. When they 

 are, he makes more than a sale, more than a profit ; he 



Leghorn Chicks Fledge Early : A Fifty Dollar " Specimen " or a Market 

 Bird ; Who Can Foretell ? 



makes, in addition, a customer who will call for his goods 

 again (if he has stenciled them properly), and he makes 

 an interested -friend in the commission man, who is as 

 keen to find good stuff to sell as any producer is to find a 

 market, and for the same reason, his living depends 

 on it. 



Many factors go to make up good condition and 

 appearance in a shipment, especially of poultry car* 



