MARKETING OF DAIRY PRODUCTS 



239 



firms do business together the more intimate their business 

 relationship should be, and it will therefore become more diffi- 

 cult to retain the customer the longer he continues in his busi- 

 ness relationship with the other firm. 



n. Sales Records. No goods should be delivered for 

 sale from the factory stock room or refrigerator unless a proper 

 record is made thereof. An order should be made out before 

 the goods are delivered. (Form XXI.) Such an order is usually 

 written in the office. It is made out in triplicate and on three 

 colors of paper. The original, which may be on white paper, is 

 kept in the office. The second sheet may be of pink color and the 

 third sheet yellow. Both the second and third sheets are turned 

 over to the purchaser, who presents to the stock clerk the 

 second slip as his order for the goods. No goods should be 

 delivered on the third slip, as this is merely intended as a mem- 

 orandum to be kept by the purchaser. If order blanks are 

 used they should be numbered consecutively in triplicate by 

 the printer, the three constituting a set bearing the same num- 

 ber. This is done so that possible errors may more readily be 

 found. 



FORM XXI 



SALES TICKET 



Received the Above 

 N- B- If cash is paid at creamery it must be written across the face. 



