sympathy; make the recipient fee! 

 good ...and if its well done and de- 

 livered on time, they're happy." 



So, although the ideas tossed 

 about can have a touch of the fan- 

 tastic, those carried out are very 

 pragmatic. Improvements are tradi- 

 tional. Wooden carts are being built 

 for use in displaying flowers outside 

 of the Front Street store ("we catch 

 more people when there's a lot of 

 flowers outside") More TV commer- 

 cials ("TV works better than radio 

 and it's cheaper too") will be filmed, 

 with son Adam interviewing his mother 

 ("What a good mom .1 mean, ah... 

 spokesperson") And-for better name 

 recognition, the name of Chagnon/ 

 Stache Florist will become 'Jacques' as 

 well-a new 20x12 sign will be in place 

 for the spring season. 



Easy access to a traditional prod- 

 uct and lots of advertising. No four- 

 foot globes filled with exotic flora— 

 but that's the reality of business in 

 New Hampshire. (B.P.) 



]acques is at two locations. 1 1 1 Front 

 Street {the phone there is 603-625-5155) 

 and 715 Mast Road (603-625-6909), 

 Manchester 03102. 



TIPS FROM THE GRIFFIN GURU 



Economy of Motion 



WHAT STARTED WITH CHARLIE GRIFFIN OVER FORTY YEARS AGO 

 as a small shed filled with supplies has grown Into an extensive 

 warehouse operation. We've gone from piling boxes no higher than 

 we could reach to using trucks with boom forks lifting 30 feet in the 

 air. We learned the hard way sometimes— dumping a pile of product 

 on the floor, only to find out that it was in the wrong place: it had 

 to be moved— piece by piece. 



As our volume of supplies grew, so did our need for space. After 

 twenty years, we got our first fork truck. And each building we ac- 

 quired after that is a testament to how well we learned— as the roof 

 got higher and higher— to utilize floor space. We also learned that 

 this way took less labor and that when we purchased by pallet, we 

 saved money as well. 



Today's progressive greenhouse operations are a showcase for 

 material-handling carts, trollies, and conveyors. Loading platforms 

 allow you to receive and ship more efficiently. 



There are many ways of moving product while saving money. Look 

 around at your fellow growers. There is much to see. 



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