CHAPTER V 



EMIGRATING 



Jack Harrison's Box Coat — Done at " Find the Lady " — The Late Alf 

 Newman's Advice — The Boys see me off — On the Voyage — 

 Luxuries left behind 



Some months after leaving Mr Tegg I joined the 

 advertising department of Cassell, Petter & Galpin, 

 and had special businesses allotted to me to work up 

 for that department. There were three others, senior 

 to myself, including Crowther, who later started that 

 flourishing business of Mather & Crowther. It was 

 a new line for me, but a certain amount of turnover 

 was effected. Naturally there were many big con- 

 tracts going, for such publications as the Quiver, 

 CasselVs Family Magazine, Little Folks, etc., had 

 splendid circulations. Of course this was before the 

 time of the hundreds of modern weekly papers and 

 cheap magazines. There was one firm of cocoa 

 manufacturers who had a standing contract for the 

 back page of every new publication of Cassells, and 

 the top quarter of the back page for all future issues, 

 the Quiver back page was worth a hundred and 

 sixty pounds a month. It was a useful experience, 

 that advertising department, and the hustling round 

 it just added that extra knowledge which came in so 

 useful afterwards when starting publications of my 

 own. 



I suppose it was Fate which ordained that I should 

 leave Cassells, and it was suggested by my father that 

 I should join my brother in Australia. My mother 



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