You Run This Store Yourself 



But there is a cashier at the door 



IN these days of conservation, it is very 

 appropriate that a new grocery store — 

 a wasteless grocery store — has made 

 its appearance. It is the invention of 

 Clarence Saunders of Memphis, Tenn. 

 The grocery which Mr. Saunders has 

 patented, lowers the cost of operation for 

 its owner and lowers the cost of food for 

 the consumer. 

 Saun ders' 

 grocery runs it- 

 self. There are 

 no clerks. 

 When you go 

 into the store 

 you enter a 

 turnstile, pick 

 up a basket 

 and are free to 

 do your shop- 

 ping without 

 any interfer- 

 ence. No po- 

 lite clerk persuades you to purchase 

 something you don't want. Every article 

 is labeled plainly and displayed on the 

 counters in such a manner that you sim- 

 ply help yourself. You make your selec- 

 tions in your own way. 



plan showing how 

 the first grocery store 



The aisles are so arranged that you 

 progress through the store in a given di- 

 rection. When you come out, you find 

 yourself opposite a checking and settle- 

 ment counter. A clerk checks ofiF your 

 purchases and you pay him for what you 

 have taken. If you have made no pur- 

 chases, you simply pass out. 



Naturally the overhead expenses are 

 much less in a 

 store of this 

 character than 

 they would be 

 if a staff of 

 clerks was kept 

 in attendance. 

 The waste is 

 much less than 

 it is in the 

 average gro- 

 cery store. In 

 weighing food 

 hurriedly there 

 is often a loss of a little of the substance 

 being weighed, as well as the danger of 

 the weight being over or under the de- 

 sired amount. When the material is 

 weighed without hurry or anxiety, the 

 results are more satisfactory. 



customers enter and leave 

 which ever was patented 



The customers select their own groceries and carry them to the checking counter where 

 they are paid for. The customers then wrap up their packages and carry them home 



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