P.D. 123. 21 



partment of Agriculture and International Apple Shippers' Association to in- 

 duce consumers to purchase and eat New England apples. 



Five thousand a]ip]e posters were displayed in retail stores and restaurants. 

 Eighty thousand New England Apple Week stickers were attached to hotel 

 menus and business letters. Window display contests were conducted through- 

 out the State and ribbon prizes awarded by the Massachusetts Department of 

 Agriculture. 



During the Week thousands of apples were distributed free in hospitals, 

 schools, offices, and to commuters passing through the South Station, Boston. 

 Apple recipe books, published jointly by the Boston Chamber of Commerce and 

 the Massachusetts Agricultural College, were also distributed. Apple talks were 

 broadcasted by radio during the week. 



The Salem Chamber of Commerce received the silver cup awarded by the 

 Massachusetts Department of Agriculture to the chamber securing the best re- 

 sults during Apple Week. The Boston Chamber of Commerce because of its 

 greater size was excluded from the contest. As a special tribute, however, for 

 the exceptional work done by the Boston Chamber during the Week, a Blue Rib- 

 bon was presented by the Massachusetts Department of Agriculture as a token 

 of appreciation. 



Weekly and monthly articles covering the subject of marketing problems and 

 conditions are published in newspapers, magazines, and agricultural bulletins 

 reaching 50.000 subscribers. Two hundred reprints are sent weekly to the agri- 

 cultural leaders and educators of the State, as well as to the County Agents 

 throughout New England. 



Cooperative Relations. 



We are working very closely with all the Federal and state agencies which 

 are endeavoring to promote better marketing methods. Among these agencies 

 ai'e the United States Department of Agriculture, Bureau of Agricultural Eco- 

 nomics, the Massachusetts Agricultural College, the Boston Market G-ardeners 

 Association, the Massachusetts Department of Health, and the County Extension 

 Services. Our market news service has been greatly assisted through the co- 

 operation of the Associated Press, the daily press in Springfield and Worcester, 

 the Westinghouse Radio Broadcasting Station at East Springfield, the American 

 Radio Research Corporation at Medford Hillside, and Sherer's Broadcasting 

 Station at Worcester. 



National Api3le Week was a greater success than any previous year and this 

 was due to extended efforts of the Massachusetts Chamber of Commerce and the 

 Boston Chamber of Commerce. Twenty-eight Chambers of Commerce and 

 Boards of Trade responded to invitations to participate in promoting the use of 

 Massachusetts apples during National Apple Week. 



At all times the Massachusetts Fruit Growers' Association and the Nashoba 

 Fruit Growers' Association have cooperated in all activities directed toward the 

 improvement of the fruit growing industry of the State. 



Grading and marketing apples has been materially advanced by the assistance 

 of the Massachusetts Agricultural College through its Experiment Station, 

 County Extension Service, Department of Pomology, and Department of Eco- 

 nomics by its research and educational work. 



The Division of Markets aims to assist individuals, and to cooperate with 

 organizations wherever possible, in the promotion of more efficient marketing of 

 farm products. 



REPORT OF THE DIVISION OF ORNITHOLOGY. 



Publications of the Year. 



The only publication issued by the Division in 1924 was entitled "Bird Migra- 

 tion and Distribution During Year Ending November 30, 1923" (8 pages). In 

 1924 also the manuscript of the first volume of "Birds of Massachusetts and 

 New England" was completed and made ready for the printer. 



