1350 CYCLOPEDIA OF LIVE STOCK AND COMPLETE STOCK DOCTOR. 



or unprofitable. There is no other way of securing a money-making 



dairy herd. 



XV. Marketing Dairy Produce. 



There is room for business ability and skill in the marketing of but- 

 ter and cheese. Tlie private dairyman secures private customers who 

 will take a stated quantity weekly, or he may consign to a reliable com- 

 mission house. The practice of trading butter for dry goods and gro- 

 ceries is to be condemned, as such a market is not discriminating; it 

 pays the same price for all kinds of butter. Butter should be put up 

 in a neat, attractive form for market; and where butter is delivered 

 directly to customers, the person who does the delivering should be neat 

 and clean in appearance, in order to create a favorable impression. 



Creamery butter is usually sold to dealers, consigned to commission 

 men, or exported to Great Britain. Butter for export should be lighter 

 in color, salted less, and be milder in flavor than that made for the home 

 trade. Pasteurized butter is favorably received on the British market. 

 Cold storage at the creamery, on the railway and steamer, and at the 

 ports, make it possible to ship butter long distances without deteriorat- 

 ing in quality. 



Cheese is sold on boards of trade to dealers, consigned to commis- 

 sion men, or exported direct by factorymen. Some English firms now 

 control the output from certain Canadian factories, and have the goods 

 forwarded as soon as they are ready. This plan saves the dealer's com- 

 mission on this side of the Atlantic, and appears to be growing in favor. 



The shrewdest men should be appointed as salesmen for factories, 

 because they have to deal with shrewd men, and patrons' interests will 

 not be properly looked after unless the very best men are appointed to 

 sell the cheese. 



Number of Cheese Factories and Creameries in Canada. 

 Cheese factories, ------- 2575 



Creameries, -----... 725 



Combined cheese factories and croaineries, - - 317 



Total, - - 3617 



