Mid-South Atlantic — ^The Mid-South Atlantic states grow approx- 

 imately eight major varieties. The larger number of varieties grown can 

 he attributed to the greater divergence in climatic conditions in this region. 

 X'irginia and West Virginia specialize in such varieties as Ben Davis, 

 Gano. Rome Beauties and Staymen while New York, New Jersey, and 

 Pennsylvania produce mostly Baldwin, Macintosh, and Rhode Island 

 Greening. 



Mid-West — The predominant varieties grown in the Mid-West are 

 the Delicious and Macintosh, and account for approximately 34 percent 

 ot the apples grown in this region. Other varieties grown are Northern 

 Spy, Golden Delicious, and Baldwin. These three varieties comprise about 

 233 percent of total average production. 



Far West — The Far West specializes in one major variety. The 

 Delicious apple accounts for roughly 50.6 percent of the total production 

 of 13 major varieties studied for this region. Of this 50.6 percent the State 

 of Washington produces about 44.4 percent. The other varieties of eco- 

 nomic significance in this region are Winesap, Rome Beauty, and Graven- 

 stein. These three varieties combined amount to about 45.8 percent of the 

 total production. 



An area shipping to the same market at the same time as New England 

 growers will furnish stronger competition than one that ships when New 

 England apples are not on the market. Knowledge of these peak shipments 

 from various states makes it possible to identify direct and indirect com- 

 petitors of New England apples. 



The Boston Market 



The marketing season for New England apples extends from July through 

 May. At either extreme of this span the amount of apples shipped into 

 Boston from New England is negligible. The peak of New England apple 

 shipments occurs from November through February.* Therefore, this is 

 the time interval which is of extreme importance to New England growers. 

 A large influx of apples from another state at this time could result in a 

 drastic reduction in the price paid to New England growers. 



Maryland, West Virginia, Pennsylvania, Missouri, Idaho, and California 

 show no particular peak in the arrival of their respective apple shipments 

 into the Boston market. One can assume that the shipments to Boston are 

 spread evenly throughout their particular marketing period. New York, 

 New Jersey, and Oregon reach their respective peaks of shipments to 

 Boston after New England shipments have dwindled. Virginia and Wash- 

 ington both reach their peaks during the New England peak. Although 

 Washington and \^irginia do not raise the same varieties as New England, 

 these two states furnish the strongest competition during January and 

 February, in the height of the Macintosh marketing season. New York 

 and New Jersey grow similar varieties as New England but their peak 

 arrivals do not coincide with New England's. Therefore, their competition 

 is not as strong as that of Washington and Virginia. 



The New York City Market 



In the New York City market the marketing season for New England 

 apples starts earlier than on the Boston market. The peak shipments into 



New techniques of storage are lengthening this market period. 



11 



