-12^,. 



It is quite apparent that ripe (soft) apples do not move into consumption 

 readily. Consumers apparently want- crispness in apples. The record holds no 

 hope for a late season gamble on ripe apples. It is suggested that you use the 

 two charts accompanying this article to plan your ovm sales campaign. You can 

 chart the price and movement of the deal as a whole and you can chart your cavn 

 sales as a check on your operation. These two charts can make you money, 

 Massachusetts is very fortunate in having apple market information on a current 

 basis (Special Apple iiarket Report - Massachusetts Department of Agriculture) so 

 that you can adjust your selling program to market conditions. 



— F. E. Cole 



/////////////////// 



HOWARD 17 Versus PREiflER STRAWBERRY 



That these two strawberry varieties are one and the same was settled to 

 the satisfaction of all concerned many years ago. However, at a recent meeting 

 of small fruits specialists held in Michigan the question came up again because 

 of the differences which have been observed between virus-free and ordinary 

 stocks of this variety, Thsre appears to be no doubt but that virus-free 

 Howard 1? (Premier) are less desirable in several fruit characteristics includ- 

 ing softness and tartness and that the plants have lighter colored leaves of 

 different shape and fold than the regular stock of Howard, How these differences 

 came about is not known but the fact that the differences are evident between 

 the two stocks in F.assachusetts, Maryland and Michigan gives no credence to the 

 view that one maybe Hov/ard 1? and the other Premier, 



—A, P, French 

 /////////////////// 



APPLE DROP 



On September 1, the United States apple crop vras estimated at 108,201,000 

 bushels. Since then it is estimated that this figure should be reduced by at 

 least 3,701,000 bushels. The main cause for this reduction is the heavy Mcintosh 

 apple drop in the East, 



It is reported that in Western Nevf York Mcintosh drop ranged from 20^ to 

 2$% to as high as 60^ or more* The average for the region might approach ^0% 

 drop. 



In Massachusetts, the stop-drop tests showed that 2,1^,5 - TA vras a failure 

 this year. Apples on trees sprayed ivith 2,U,5 - TA dropped about as badly as 

 those on non-sprayed trees which had 605? to 6^^ drop. Both NAA and 2,ii,5 - TP 

 were much more effective in experimental trials than 2,U,^ - TA but even where 

 they were used drop was 20^ to 2 5^, 



Yfith the previous stated facts in mind, anyone ivho lost less than 2^% of 

 their crop should feel fortunate, 



— V[, J. Lord 

 /////////////////// 



