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18. Bruising against partitions and front of display counter. 



(S) Train store help in handling apples. 



19. Loss of condition and subsequent increased damage due to over-buying 

 and slow moving supplies. 



(S) Discourage over-buying particularly at times of sales. 



HIGH POINTS 



Increased and serious damage was directly associated with loss of 

 condition. Hard apples maintained in hard condition are important in reducing 

 injury. 



More uniformity of apples in the bags and between bags in the same lot 

 reduces customer injury to apples. 



Code packages to improve rotation in cooler and in displays. Lack of 

 adequate rotation on retail counter is an important cause of damage. 



Constant training of help is necessary to avoid rough handling. 



W. J. Lord and 



F. E. Cole 



I I I I I I I I I I I I I I I I 



THE GO-BY 



To get something by a wholesale or even a retail buyer is relatively easy 

 in comparison to getting something by a consumer. 



You can argue with a wholesale buyer and promise him more ntxt time. 

 SHE, the consumer, just gives your product the "go-by" and picks u? another 

 product if she did not like what she bought last time. No argument -- just, 

 no sale. 



F. E. Cole 



I I I I I I I I I I I I I I I I 



A HOLE IN AN APPLE 



There seems to be a difference of opinion in regard to the seriousness 

 of broken skin in apples. 



Let's put these points on the sorting table and roll them around: 



