

Power of 

 Advertising 



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The House of Directories 



666 American National Bank Building 



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ffThe CITY DIRECTORY is the "power" that i 

 generates information for the buyer that he may I 

 know who deals in the products he is most interested 

 in and wishes to purchase. 



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 ^[If YOUR business is not classified properly, with a 

 display advertisement arranged to describe your 

 particular line of business, how can "you" expect j |« 

 the buyer to trade with you, only by chance and a ' H 

 buyer seldom takes chances. ! H 



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•ADVERTISING is the foundation upon which all j | 



successful business is built. To be successful YOU I g 



must apply this to "your" own particular business. 



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•ADVERTISING is the multiplication table pure j | 



and simple — when applied to any business, it is an f H 

 "idea" multiplied. i tt 



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Rates Upon Application 



Our Circulation and Service j g 



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Are Adequate 



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Box 952 Asheville, North Carolina I I 



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