192 MODERN FRUIT MARKETING 



accurate and clear understanding to the grower of how 

 the business is run. 



Loaning Money. Still another means whereby an 

 exchange frequently helps the members is through a 

 loan department. This is purely a financial department 

 where money is loaned to certain growers and is done on 

 a strictly business basis. The one borrowing the money 

 has, of course, to pay interest for its use. Very fre- 

 quently it is difficult for a grower to get money from the 

 bank or, in the newer sections, it is difficult to furnish 

 security for a loan. In this way the exchange gives a 

 very material aid to its members. In the Western states 

 where large tracts of land are subdivided and sold upon 

 a credit basis, payments to be made upon the install- 

 ment plan, produces a rapid development of the country 

 and often stretches the credit to the limit. 



"Where a grower is in need of money he writes to the 

 manager of the exchange stating the facts of the case 

 and then, either through the central office or through the 

 local office, a committee is sent out to view the situation. 

 If they deem that the conditions are fit to warrant a 

 loan upon property it is recommended to the management 

 of the exchange and the money is then forwarded. If 

 not, they of course are under the necessity of refusing 

 to make the loan. Often, through the special service 

 bureau, members are able to make better bargains with 

 real estate companies and to work out their own private 

 problems to a much better advantage. 



Subdepartments in Management. For the conveni- 

 ence of handling the business, the large exchanges or- 

 ganize their managing force into subdepartments just the 

 same as any large manufacturing business would do. 



