CHART 6 



Average Pack of Apples and Applesauce by Regions 

 United States, 1960-1961 



3,000 



CO 



< 



CVJ 



0J2,000 



(f) 

 UJ 

 (/) 

 < 



o 



o 

 o 

 o 



^ 1,000 

 o 



CD 

 < 

 01 

 UJ 







Maryland, Pennsylvania, 

 Virginia 

 New York 

 Californio 





V-. 



V-. 

 \ 



\ 



J 1 L 



Source: 

 6, D. C. 



Sep. Oct. Nov. Dec. Jan. Feb. Mar Apr. May 



MONTHS 



Division of Statistics, National Canner's Association Reports, Washington 



going on the fresh market is held fairly constant relative to the quantity 

 of apples going on the processed market. Although there is competition 

 hetween processing huyers and fresh market huyers, this is important 

 only in a few states where growers have an alternative of selling apples 

 to processors or to fresh market outlets. Many important producing 

 areas, such as New England and the Pacific Northwest, market practical- 

 ly all of their crop on the fresh market and there is little or no compe- 

 tition at the farm level hetween processing buyers and fresh market 

 buyers. Because processing plants have been concentrated in certain 

 areas and because of the cost incident to transporting apples long dis- 

 tances to processing plants, it seems likely that the present situation 

 will prevail — namely, many important apple producing areas have 

 essentially only one market outlet for apples, the fresh market outlet. 



Competition Between Apples and Other Products 



Competition from other fruits is also of importance in determining 

 the structure of the apple market. It is the purpose of the following 

 analysis to determine the nature of this type of competition. 



33 



