218 



THE CANADIAN HORTICULTURIST 



September, 1911 



The Canadian Horticulturist 



Published by The Horticultural 



Publishing Company, Limited 



PBTERBORO, ONTARIO 



EDITORIAL 



The Only Horticultural Magazine 

 in the Dominion 



Official Organ of the Ontario, Quebec, New 



Brunswick and Prince Edward Island 



Fruit Growers' Associations 



H. Bronson Cowan, Managing- Director 



1. The Canadian Horticulturist is published on 

 the ZSth day of the month preceding; date of 

 issue. 



2. Subscription price in Canada and Qreat Bri- 

 tain, 60 cents a year; two years. $1.00. For United 

 States and local subscriptions in Peterboro, (not 

 called for at the Post Office) 25 cents extra a 

 year, including postage. 



3. KemittanoeB should be made by Post Office 

 or Express Money Order, or Regestered Letter. 

 Postage Stamps accepted for amounts less than 

 $1.00. 



4. The Law is that subscribers to newspapers 

 are held responsible until all arrearages are 

 paid and their paper ordered to be discontinued. 



5. Chance of Address — When a change of ad- 

 dress is ordered, both the old and the new ad- 

 dresses must be given. 



6. Advertising Bates Quoted on application. 

 Copy received up to the 18th. Address all ad- 

 vertising correspondence and copy to our Ad- 

 vertising Manager, Peterboro, Ont. 



7. Articles and Illustrations for publication 

 will be thankfully received by the editor. 



CIRCULATION STATEMENT 



The following is a sworn statement of the net 

 paid circulation of The Canadian Horticulturist 

 for the year ending with December, 1910. The fig- 

 ures given are exclusive of -samples and spoiled 

 copies. Most months, including the sample cop- 

 ies, from 11,000 to 12,000 copies of The Canadian 

 Horticulturist are mailed to people known to 

 be interested in the growing, of fruits, flowers 

 or vegetables. 



January, 1910 8,925 



February, 1910 8.967 



Marcb.,1910 9.178 



A»ril,1910 9,410 



May,1910 9,506 



June,1910 9,723 



July.1910 9.300 



August, 1910 8,832 



September, 1910 8,776 



Octobar,1910 8,784 



November, 1910 8.747 



December, 1910 8,662 



108.809 



Average each issue in 19*7, 6,627 



" " " " 1908, 8,695 



1909, 8,970 



" 1910, 9,067 



Sworn detailed statements will be mailed 

 upon application. 



OUR PROTECTIVE POLICY 



We want the readers of The Canadian Horti- 

 culturist to feel that they can deal with our 

 advertisers with our assurance of the advertis- 

 ers' reliability. We try to admit to our columns 

 only the most reliable advertisers. Should any 

 subscriber, therefore, have good cause to be 

 dissatisfied with the treatment he receives from 

 any of our advertisers, we will look into the 

 matter and investigate the circumstances fully. 

 Should we find reason, even in the slightest 

 degree, we will discontinue immediately the pub- 

 lication of their advertisements in The Horti- 

 culturist. Should the circumstances warrant, 

 we will expose them through the oolumns of 

 the paper. Thus we will not only protect our 

 readers, but our reputable advertisers as well. 

 All that Is necessary to entitle you to the bene- 

 fit of this Protective Policy is that you include 

 in all your letters to advertisers the words, 

 "I saw your ad. in The Canadian Horticultur- 

 ist." Complaints should be made to us as soon 

 as possible after reason for dissatisfaction has 

 been found. 



Communications should be addressed. 



THE CANADIAN HORTICULTURIST, 



PETSa.»ORO, ONTARIO. 



OUR NEW NATIONAL NOTE 



There has never been a time when we 

 could have issued just such a special pack- 

 ing number of The Canadian Horticulturist 

 as this. A basic change has taken place in 

 the condition of our fruit industry within 

 the past one to two years. Its influence 

 may be noticed in the fruit districts from 

 the Atlantic to the Pacific. 



Within that period, as Mr. Vroom's ar- 

 ticle shows, cooperation has taken a great 

 leap forward in Nova Scotia. Its beneficial 

 effects are being felt. Better methods of 

 packing are being introduced, new apple 

 warehouses are going up, box packing is 

 increasing, salesmen representing the co- 

 operation movement have been sent to the 

 western provinces for the first time, and 

 more rapid progress is expected during the 

 next two or three years than has ever be- 

 fore been known. 



New Brunswick is just discovering herself. 

 Within the past year she has held her first 

 provincial horticultural exhibition, at 

 which her growers amazed themselves by 

 the display of exceptionally fine fruit they 

 made. They now have a vision of the great 

 fruit growing possibilities of their province 

 and are setting to work in a systematic, 

 careful yet enthusiastic effort to develop 

 them properly. 



Quebec is progressing more slowly, but 

 none the less surely. The new, well planned 

 nurseries that have been established within 

 a few miles west and south of Montreal are 

 an outcome of the rapidly increasing de- 

 mand fo* hardy trees suitable for the cli- 

 mate of Quebec province. The growers are 

 beginning to concentrate their efforts on 

 the growing of two or three of their best 

 varieties of apples. For these the use of 

 the box is becoming increasingly popular. 

 The provincial government and Macdonald 

 College are conducting educational work on 

 a more comprehensive scale than ever be- 

 fore attempted, and their efforts are being 

 appreciated. 



In Ontario there has been almost a trans- 

 formation. Work conducted in demonstra- 

 tion orchards within the past year revealed 

 the fact that there were many thousands 

 of neglected orchards that might be made 

 extremely profitable. Farmers have taken 

 hold with a will. Hundreds of orchards 

 have been renovated, a million-dollar com- 

 pany has leased and bought outright sev- 

 eral thousand acres of the best orchard 

 lands, the membership of the provincial 

 fruit growers association has increased by 

 fifty per cent, within the past nine months 

 — it numbering now over one thousand three 

 hundred — and many hundreds of thousands 

 of apple trees have been planted in new 

 o/chards. The victory of the fruit growers 

 over the railway and express companies, 

 which has forced the latter to reduce their 

 rates and to grant numerous other much 

 needed . improvements in their service, has 

 helped to encourage more extensive ship- 

 ments of tender fruit to the west and thus 

 to increase production. Trial shipments 

 have demonstrated the possibility of devel- 

 oping a trade in peaches with the Old Coun- 

 try. New tender fruit districts, more par- 

 ticularly adjoining the southern part of 

 Lake Huron, have been further developed 

 and tested. Cooperative methods have been 

 greatly extended. The future is pregnant 

 with promise of better and greater things 

 ' to come. 



British Columbia fruit growers have 



never lacked optimism or aggressiveness. 

 These excellent qualities have justified 

 themselves within the twelvemonth by the 

 holding of a national apple show that sur- 

 passed even the great apple shows that had 

 been held during the previous few years 

 across the provincial border to the south. 

 The fact that the chief award was captured 

 by British Columbia fruit in open competi- 

 tion with the best that the fruit world of 

 America at least could produce has given a 

 stimulus to fruit growing in that province 

 that nothing else could. 



And thus the whole country has been af- 

 fected. As a result of their increased pro- 

 duction the fruit growers of the different 

 provinces have been brought into an open 

 competition with each other, particularly 

 in the markets of the west, never before 

 known. This has forced them to discard 

 antiquated methods in favor of the best 

 used by their competitors. The resultant 

 evolution is still in progress. 



Now national issues are forcing them- 

 selves to the front. An investigation of the 

 extent and possibilities of the fruit indus- 

 try is being made by the Dominion Gov- 

 ernment and arrangements for another Do- 

 minion fruit conference are being made. 



These evidences of progress, with their 

 promise for the future, have led us to en- 

 deavor to do our part by publishing this 

 our first Special Pp.ckins Number. We hope 

 that our readers will like it. We thank 

 those who have assisted us, both our con- 

 tributors and our advertisers, and we trust 

 that the year to come will show even greater 

 progress and that a year from now The 

 Canadian Horticulturist will be privileged 

 to celebrate it by the publication of another 

 and still better special packing edition. 



A NEEDED IMPROVEMENT 



Times change. It is only a few years 

 since the announcement by the Dominion 

 government that it proposed to establish a 

 fruit marks act, and to prosecute those 

 found guilty of fraud in the packing of 

 fruit created bitter opposition. So vig- 

 orous were the protests made, the gov- 

 ernment did not dare to extend the prin- 

 ciple beyond fruit packed for export, its 

 main defense of its action being based on 

 the claim that the standing of Canadian 

 fruit on the British markets needed to be 

 protected. This argument did not apply 

 to fruit packed for consumption within 

 Canada, and therefore nothing was done to 

 protect the home consumers from frauds 

 that were declared to be a crime when per- 

 petrated on the buyers abroad. 



And now, within the past few months, 

 the government has amended the Inspec- 

 tion and Sales Act, which includes the Fruit 

 Marks Act, so as to cover all fruit packed 

 and offered for sale, either wholesale or re- 

 tail, in Canada as well as for export, and 

 we have yet to hear the first serious murmur 

 of protest. This, of itself, furnishes excel- 

 lent proof of the success that has attended 

 the enforcement of the Fruit Marks Act. 



This amendment has long been needed. 

 Fruit that unscrupulous packers feared 

 might not get past the fruit inspectors, if 

 shipped for export, has been unloaded on 

 the home markets, including the west, with 

 the result that the cries of protest by the 

 Canadian consumer have been steadily in- 

 creasing in volume. The happy days of the 

 dishonest packer in Canada are drawing to 

 a close. The end cannot come too soon. It 

 is unlawful now to mark or cause to be 

 marked a wrong name, or the name of any 

 person or firm, other than the one who ac- 

 tually packed the package. Thus are the 

 opportunities of escape from detection be- 

 ing closed. 



