G. LITTLE & CO., 



63, HAYMARKET, LONDON, S.W.I. 



We GUARANTEE all RODS and TACKLE bearing or sold 



under our TRADE MARK. 



All materials used in their manufacture are specially 

 selected and of the highest quality. The workmanship cannot be 

 excelled, the finish is superb. 



One of the first firms in this country to introduce SPLIT 

 CANE RODS we have been making them now for over 

 SEVENTY YEARS. 



G. LITTLE & CO., 



Makers for over a Century of 

 fine Fishing Rods and Tackle 



Trade Mark 



for Sportsmen all over the world. 



G. LITTLE & CO., 



Our most celebrated rods are : 



The " BALMORAL." A 3-piece Split Cane Built Rod made 

 in all lengths and actions for Salmon and Trout Fly Fishing. 



The " ST. RONAN'S." A 2-piece Greenheart Trout Fly Rod. 



The " No. i SERVICE." A Split Cane Built or Greenheart 

 Rod originally designed for the use of the B.E.F., and a most 

 suitable Rod for Travellers for all-round fishing. This Rod can 

 be packed in a suit case. 



The " NANSEN " Series of Double and Single Split Cane 

 Built Spinning and Trolling Rods for Salmon, Trout, Pike and 

 Mahseer. 



Illustrated Lists of any of the above Rods sent on application. 



G LITTLE & CO., 



63, HAYMARKET, LONDON, S.W.1 



