THE GEITESEE FARMER. 



28^ 



Kew Advertisements this Month. 



Fruit and Ornamental Trees— EUwanger & Barry, Eochester, 

 N. Y. 



Andre Leroy's Nurseries— F. A. Bmguire, Agent, New York. 



Commercial Nurseries — J. Donnellan & Co., Eochester, N. Y. 



Genesee Valley Nurseries— A. Frost & Co., Eochester, N. Y. 



Geneva Nurseries— W. T. & E. Smith, Geneva, N. Y. 



New Eochelle (or Lawton) Blackberries— C. P. Bissell & Salt- 

 er. Eochester, N. Y. 



Wooden Water Pipe— I. S. Ilobbie & Co., Eochester, N. Y. 



Model Mercantile College— G. W. Eastman, Eochester, N. Y. 



Scovill's Eotary gab-Soil Attachment to Common Plows— Geo. 

 F. Needham, Buffalo, N. Y. 



Dwarf Pear Trees— Eastman & Co., Waterville, N. Y. 



Agricultural Implements— A Longett, New York. 



Chinese Pigs— Horace Humphrey, Winchester Centre, Conn. 



Peruvian Guano and Superphosphate of Lime, A. Longett 

 New York. 



Monroe Street Nursery— E. Boardman, Eochester, N. Y. 



Great Nation •? 1 Work— E. D. Barker, New York. 



Blood and Wool Manure— A. Longett, New York. 



Sugar Mills, Kettles and Furnace Fixtures— Hedges, Free & 

 Co., Cincinnati, Ohio. 



Make Your Own Sugar— A. 0. Moore, New York. 



Book Agents, Canvassers and Colporteurs Wanted — C. M 

 Saxton, New York. 



Union Nursery— C. Moulson, Eochester, N. Y. 



Cherry Stones— Thos. Meehan, Germantown Nurseries, near 

 Philadelphia, Pa. 



Ashland Clover Hulling and Cleaning Machines— Mansfield & 

 Whiting, Ashland, Ohio. 



Field's Pear Culture— A. O. Moore, New York. 



OoR advertising columns this month are unusually at 

 tractive. There are thirty-six advertisements, twenty-tliree 

 of which are new! They are just what we like — iliort, 

 and of a character most likely to be useful to our rural 

 readers. We could easily fill the small space devoted to 

 advertisements, by inserting patent medicine and other 

 advertisements of a doubtful character ; but all such are 

 strictly excluded. Our object is to make every depart- 

 ment of the " farmers' own paper" interesting, useful, and 

 reliable. We point to our advertising columns this month 

 with pride ; we believe there is nothing in them to mis- 

 lead, — most of the advertisers we know to be men of the 

 strictest integrity. 



The secret of success in business is to provide good 

 things and such as are wanted, and then to let the public 

 hnow that you have such things for sale. This can be 

 done in no way so well as by advertising in papers of 

 good character and circulation. Few persons have any 

 idea of the great display made by an advertisement in a 

 widely circulated paper. A single column advertisement 

 inserted in one number of the Genesee Farmer, if printed 

 in a continuous line, would be over ninety-nine miles long. 

 Is $20 too much for one hundred miles of advertising'? 

 Some persons say our rates are too high, and that they 

 can do better by sending off circulars. Let us see. We 

 have been printing from 15,000 to 17,000 papers every 

 month this year up to July, and then we printed eight^&i 



thousand, in order to supply additional subscribers for 

 the current half volume. Now, to print fifteen thousand 

 neat circulars would cost at least §50, and the postage on 

 them would be §150 more. In other words, to circulate a 

 column advertisement of the Genesee Farmer, for which 

 we charge §20, would cost in the form of a circular t/ico 

 hundred dollars! Then again, a circular is thrown on one 

 side2and forgotten, while the Genesee Farmer is usually 

 preserved and bound up, and can be, and is, referred to 

 repeatedly. For this reason, a monthly paper ofi'ers ad- 

 vantages to advertisers to be found in no others. 



We make these remarks from the fact that some of our 

 friends have complained that our advertising rates are too 

 high. If we could afford to reduce them we would do so, 

 as we believe that the nurserymen, agricultural imple- 

 ment makers and others who use our advertising columns, 

 are doing much to advance the cause of agricultural and 

 horticultural improvement; but we believe our charges, 

 in proportion to circulation, are quite reasonable. One 

 hundred words costs about twelve cents per thousand 

 copies circulated. Is this an unreasonable charge? Who 

 can do it cheaper, and circulate it where it will be so 

 likely to be read and preserved for future reference ? 



" The Journal of the Home." — Such is the title of a 

 monthly paper published by the Managers of the " Home 

 for the Friendless," in this city. This institution is de- 

 signed to afibrd a home for friendless females and chil- 

 dren. It is under the management of kind, self-denying, 

 Christian women. They are doing a good work. They 

 started a paper a year ago, and it has proved very suo- 

 cesstul. A new volume commences with the September 

 number. It is only 50 cents a year. Now is the time to 

 subscribe. Address Mrs. Dr. Mathews, Treasurer of the 



Assaciation. 



.-»< 



Our friends who have sent us one dollar for five copies 



of the present half volume of the Farmer, can have three 



more copies for fifty cents, and any additional number at 



18| cents each. 



,-%-t 



Inquiries and Answers. 



An Experiment with Salt, Ashes and Plaster.— (W. 

 P.) We are glad you are going to try salt on your wheat, 

 but your proposed experiment is too much like some 

 made on one of our "Model and Experimental Farms." 

 It will prove nothing. If you sow ashes on one part of 

 the field, salt on another, and '^ plaster on the wliole,^' what 

 will you learn ? Sow them separately on three difierent 

 portions, and mixed on others, and leave a portion witJumt 

 an yf hi nrji, land you will ascertain if they do any good, and 

 also which does the most good, or whether they are better 

 mixed together. It would be well to try half an acre with 

 lime, say at the rate of fifty bushels per acre. If you 

 could use one hundred pounds Peruvian guano on another 

 half acre, it would add much to the interest of your ex- 

 periment. 



The Ladies' Kepositort. — (R. M.) This monthly Mag- 

 azine is published by Swormstedt & Pok, Cincinnati, 

 Ohio. Price §2 per annum. All the Methodist ministers 

 receive subscriptions for this magazine. There is no bet- 

 ter or higher toned periodical in the country, nor one that 

 we can more cheerfully recommend. ■ 



