i 14 THE PRACTICAL POULTRY KEEPER. 



business which pays, is only to be developed out of a small 

 one which already pays. 



In regard to (c) nothing need be added, except that all 

 successful experience shows it to be of vital importance. 

 This has for many years been recognised in America : it 

 has only been to a very small extent recognised in England, 

 and that is one very general reason of many failures. It 

 will not fail to be seen how intimately the considerations 

 under (b) and (c) are connected together. 



It is very desirable, if possible, to cultivate a connection 

 in some special product, with direct customers. Fowls 

 really bred for egg-laying always have a value, as have eggs 

 from them ; this has been found out by several successful 

 Doultry farmers in England. Even prize stock is often 

 quite compatible with commercial products. A trade has 

 also been developing for newly-hatched chickens, which are 

 largely purchased to be reared by the purchasers. Some 

 find a demand for petit poussins. There is also much to be 

 learnt about marketing : eggs need to be both clean and 

 fresh, and sorted into sizes, if any reputation is to be 

 obtained. Details necessary to success on fattening, 

 dressing, and packing table poultry all these also have 

 to be acquired ; and not only acquired, but also taught to 

 any servants employed : this is yet another reason why it 

 is simply impossible to " start " right off in a concern of any 

 size. Where the business has been thus gradually studied, 

 grown into, and built up, with personal experience, there 

 are proofs even in England, and still more in America, that 

 success is possible, both on large and small scale ; but only, 

 be it understood, with an amount of hard work which most 

 people have no idea of. We will cite a few examples fiom 

 both sides of the ocean. 



The first case is on a small, almost allotment scale, and 

 reached us in reply to a series of printed Questions sent out 



