H 



ERE'S the place where two 

 farmers' sons have built 

 up a business of over . . . 



^100,000 a year 



READER: If you want to make money with poultry as the 

 Curtiss l)rothers are making it, subscribe now for the FARM 

 JOURNAL, and get with it the new 



Curtiss Poultry Book 



which tells how Roy Curtiss, a New York farmer's son, starting with a few 

 neglected hens, has built up at the famous Niagara Farm, the largest poultry 

 plant in the world, with sales of over $100,000 a year. 



Roy wanted to make some money. He saw that the hens on the place 

 were almost entirely neglected, and proposed that if his father (a grain merchant 

 and farmer) would furnish the feed, he (Roy) would take care of the flock, and sup- 

 ply et;gs and chickens for the farm table, and all that were left over were to belong 

 to him. His father agreed and Roy went to work. 



In two years he was using so much feed that his father had to cry quits, but the 

 boy kept right on. He had grit and "go," just like your father's boys, and was determined to suc- 

 ceed. He would start at two o'clock A. M. for Niagara Falls, thirteen miles away, with poultry 

 and eggs for sale. His brother joined him in the business, and it grew and grew. They took the 

 farm, paid off the mortgage, built and added to their plant, learning slowly how to avoid losses 

 and make profits. Their tender spring chickens and delicious ducklings captured the best hotel 

 trade of Niagara Falls, Buffalo, and the Adirondacks, and they began to see "big things" in the 

 poultry business. 



But they had no guidance. They had to devise their own methods, and learn by 

 their own mistakes. Such a guide as the CUATISS POULTRY BOOK would have 

 saved them thousands of dollars and years of lost time. 



This remarkable new book was written at Niagara Farm, by the veteran poultry man, Michael 

 K. BOYBR. He had the Curtiss brothers right at his elbow, with their records and data. He says 

 he never saw a general poultry plant so well managed at every point. No "putting on style," no 

 fancy buildings, no ornament, but straight, solid business. Everything Is planned for months 

 ahead. Every day shipments go off, every day money comes In. You could hardly believe how 

 little they lose. Their percentage of fertile eggs, of live, strong chickens hatched, of day-old chicks 

 shipped without loss even to Kansas or Florida, is really wonderful. 



This book describes fully their methods of managing incubators, handling eggs, feeding, killing, 

 dressing, packing, and marketing. It gives all their formulas for mixing feed for chickens and 

 ducks at different ages. These formulas have been gradually modified and improved, until now 

 they bring the best results with such certainty that, if you couldn't get them, they would be Rlnmst 

 prlcele B. All these methods have been tested by years of experience, resulting In what is believed to be THE MOSl' 

 PROFITABLE GENERAL POULTRY PLANT IN THE WORLD. Whether you raise chickens, ducks, or eggs, whether 

 you keep forty fowls or forty thousand, you will find here help that you can get In no other way. 



Have you use for such a book! Then read the Bpeclal offer below. 



The Farm Journal (thirty-four years old) has over 750,000 subscribers, more than 



any other farm paper. It is of great value to everybody, in town or country, who wants to make 



money by growing fruit, vegetables, poultry, eggs, milk, butter, as well as grain and stock. It is a great favorite with 

 mothers, housekeepers, boys and girls, as well as the men. " Cream, not Bklm-mllk," is Its motto. It i« clean, brief, 

 bright, ''boiled down," intensely practical. It tells in a few words, and just at the right time, what to do NOW, and 

 the best way to do it. It Is now running a very interesting series, " Back to the Soil," stories of city people who have 

 gone to the country to make a home. If you care about outdoor life, or plants, or pets, or children, or anything that 

 grows, then, no matter how many other papers you get, you and your family ought to have the Farm Journal. 



QPECIAL OFFER: We will send, 



**"^ postpaid, the Farm Journal the rest of 1911 ' 



and all of 1912, and the Curtiss Poultry Book, I 



Both for 50 cents | 



cash, money order, check, or stamps. Book and . 



paper may go to different addresses If necessary. | 



FARM JOURNAL, "'stS" Philadelphia | 



Cut out and send this coupon 



Farm Journal, 117 Clifton St., Philadelphia. 

 Here's 50 cents. Send the Farm Journal the 

 rest of 1911 and all 1912, and the Curtiss Poultry 

 Book to 



Name 



P. O. 



ll R. F. T). 



State. 



